Programmatic Account Executive

Block; United States; Remote; USD 114,000 - 172,000; Full time

Benefits offered by this job

Remote work

Medical insurance

Flexible time off

Retirement savings plans

Modern family planning

Job summary

Block, Inc. is building the Cash App Media Network in the United States and seeking its first dedicated ad sales hire, blending account management with new business development.

This 0-to-1 role will prospect, close new partnerships, and then manage and expand existing relationships, with flexibility to build the function. You will also evangelize commerce media internally, partnering with Growth Marketing and Partner Marketing to show how advertising solutions can amplify broader goals across

Qualifications

• Bachelor’s degree or equivalent experience in business, marketing, communications, or related field.
• 7-10+ years of experience in programmatic advertising, spanning sales and/or account management, within a retail media network, digital publisher, agency trading desk, or DSP/SSP platform.
• A track record of both closing new business and growing existing accounts—comfortable operating across the full client lifecycle.
• Solid understanding of the programmatic ecosystem, including DSPs, SSPs, audience targeting, measurement, attribution, and brand safety.
• Strong communication and presentation skills, with the ability to influence both external partners and internal stakeholders across functions.

Responsibilities

• Own the full lifecycle of a book of business — from prospecting and closing new programmatic and social partnerships to managing, retaining, and growing those relationships post-sale.
• Translate advertiser objectives into strategic programmatic campaigns using our ad formats, audience targeting, insights, and measurement tools — and oversee execution to ensure flawless delivery.
• Serve as the primary client contact across the relationship lifecycle, building trusted relationships with brand and agency-side stakeholders top-down and bottoms-up.
• Evangelize commerce media internally — partnering with internal functions to position our advertising solutions as a multiplier for their existing goals, not a separate initiative.
• Collaborate cross-functionally with Strategy & Ops, Data Science, Product, Marketing and Payments to surface client feedback, inform roadmap priorities, collaborate strategically on endemic Enterprise merchants and ensure advertiser needs are represented.
• Identify and pitch new growth opportunities — new formats, new surfaces, new pilots — both to external clients and internal stakeholders.
• Inform the foundation as you go: sales narratives, case studies, playbooks, and enablement materials that don’t exist yet but will be needed as the team scales.
• Monitor campaign performance and deliver actionable insights and optimization recommendations that drive ROI and retention.
• Stay ahead of industry trends — DSP innovation, privacy changes, audience targeting shifts, commerce media developments — to act as a trusted advisor both externally and internally.

Skills

Programmatic advertising

Sales & account management

Cross-functional collaboration

Digital advertising

Communication & presentation

Education

Bachelor’s degree or equivalent

Job description

It all started with an idea at Block in 2013. Initially built to take the pain out of peer-to-peer payments, Cash App has gone from a simple product with a single purpose to a dynamic ecosystem, developing unique financial products, including Afterpay (BNPL), to provide a better way to send, spend, invest, borrow and save to our 100+ million targetable customers. We want to redefine the world’s relationship with money to make it more relatable, instantly available, and universally accessible.

Today, Cash App and Afterpay have thousands of employees working globally across office and remote locations, with a culture geared toward innovation, collaboration and impact. We’ve been a distributed team since day one, and many of our roles can be done remotely from the countries where Cash App operates. No matter the location, we tailor our experience to ensure our employees are creative, productive, and happy.

The Role

Cash App and Afterpay are scaling its commerce media business in the U.S., and we’re building the team that will define what it becomes. We’re looking for our first dedicated ad sales hire for the Cash App Media Network — a hybrid Account Executive/Account Manager who can both win new business and grow it once it’s won. This is a 0-to-1 role: you’ll be prospecting and closing new commerce advertising partnerships one day and managing and expanding existing relationships the next, with the flexibility to be a builder and a catch-all as we stand up the function.

Beyond external sales, you’ll be a key internal evangelist for commerce media — helping cross functional teams, such as Growth Marketing and Partner Marketing, understand how our advertising solutions can act as a multiplier for their own goals, not just a standalone revenue line. You’ll be equally comfortable pitching a brand-side CMO and pitching an internal XFN lead on why this matters.

The ideal candidate has a proven track record in programmatic and social platform sales and/or senior level account management, thrives in ambiguity, and has genuine entrepreneurial instincts — someone who wants to shape a business from the ground up rather than execute inside an established one.

You Will

• Own the full lifecycle of a book of business — from prospecting and closing new programmatic and social partnerships (endemic and non-endemic) to managing, retaining, and growing those relationships post-sale.
• Translate advertiser objectives into strategic programmatic campaigns using our ad formats, audience targeting, insights, and measurement tools — and oversee execution to ensure flawless delivery.
• Serve as the primary client contact across the relationship lifecycle, building trusted relationships with brand and agency-side stakeholders top-down and bottoms-up.
• Evangelize commerce media internally — partnering with internal functions to position our advertising solutions as a multiplier for their existing goals, not a separate initiative.
• Collaborate cross-functionally with Strategy & Ops, Data Science, Product, Marketing and Payments to surface client feedback, inform roadmap priorities, collaborate strategically on endemic Enterprise merchants and ensure advertiser needs are represented.
• Identify and pitch new growth opportunities — new formats, new surfaces, new pilots — both to external clients and internal stakeholders.
• Inform the foundation as you go: sales narratives, case studies, playbooks, and enablement materials that don’t exist yet but will be needed as the team scales.
• Monitor campaign performance and deliver actionable insights and optimization recommendations that drive ROI and retention.
• Stay ahead of industry trends — DSP innovation, privacy changes, audience targeting shifts, commerce media developments — to act as a trusted advisor both externally and internally.

You Have

• Bachelor’s degree or equivalent experience in business, marketing, communications, or related field.
• 7-10+ years of experience in programmatic advertising, spanning sales and/or account management, within a retail media network, digital publisher, agency trading desk, or DSP/SSP platform.
• A track record of both closing new business and growing existing accounts — comfortable operating across the full client lifecycle.
• Solid understanding of the programmatic ecosystem, including DSPs, SSPs, audience targeting, measurement, attribution, and brand safety.
• Strong communication and presentation skills, with the ability to influence both external partners and internal stakeholders across functions.
• Comfortable working in ambiguous, cross-functional environments and collaborating closely with Strategy & Ops, Data Science, Partnerships, Ad Ops, Product and Partner Marketing.
• A builder’s mindset — comfortable with ambiguity, undefined process, and being a catch-all in the early days of a new function.
• Passion for digital advertising and commerce media; experience in fintech, retail, or commerce-related businesses is a strong plus.

Block takes a market-based approach to pay, and pay may vary depending on your location. U.S. locations are categorized into one of four zones based on a cost of labor index for that geographic area. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. These ranges may be modified in the future.

To find a location’s zone designation, please refer to this resource.

Zone A:

$114,360—$171,540 USD

Zone B:

$106,360—$159,540 USD

Zone C:

$100,640—$150,960 USD

Zone D:

$97,240—$145,860 USD

Every benefit we offer is designed with one goal: empowering you to do the best work of your career while building the life you want.

• Remote work
• Medical insurance
• Flexible time off
• Retirement savings plans
• Modern family planning

Check out our other benefits at Block.

Block, Inc. (NYSE: XYZ) builds technology to increase access to the global economy. Each of our brands unlocks different aspects of the economy for more people. Square makes commerce and financial services accessible to sellers. Cash App is the easy way to spend, send, and store money. Afterpay is transforming the way customers manage their spending over time. TIDAL is a music platform that empowers artists to thrive as entrepreneurs. Bitkey is a simple self-custody wallet built for bitcoin. Proto is a suite of bitcoin mining products and services. Together, we’re helping build a financial system that is open to everyone.

Privacy Policy