Product Strategy & Development, Senior Manager

NCL Bahamas Ltd.; Ohio; On-site; USD 130,000 - 190,000; Full time

Job summary

Norwegian Cruise Line Holdings Ltd. is seeking a Senior Manager, Product Strategy & Development to shape the future of guest experiences across ships and private destinations.

You will lead strategy, development, and optimization of product offerings, partnering with cross-functional teams to translate insights into differentiating concepts and measurable business impact. This role demands strategic vision and strong leadership.

Qualifications

• Bachelor's degree in Business, Marketing, or Product Development is required.
• Minimum 5 years in product development or business strategy.
• Experience in travel, hospitality, or consumer brands is a plus.

Responsibilities

• Lead development of long-term product strategy and roadmap priorities across ships and private destinations.
• Identify and evaluate new product opportunities via insights, trends, and performance data.
• Develop robust business cases with sizing, investment analysis, ROI rationale.
• Drive end-to-end product development lifecycle from concept to implementation.
• Establish performance metrics and optimize for guest satisfaction, revenue, and brand equity.

Skills

Leadership

Strategic thinking

Analytical skills

Cross-functional collaboration

Communication skills

Attention to detail

Problem solving

Education

Bachelor's Degree in Business/Marketing/Product Development

Job description

GROW YOUR CAREER WITH US

GROW YOUR CAREER WITH US At Norwegian Cruise Line Holdings (NCLH), we know our future success depends on our ability to attract and retain the very best talent. Our brands deliver vacations of a lifetime with innovative product offerings, a high level of service and unique guest experiences aboard each vessel and we’re continually seeking applicants who are passionate about hospitality and committed to being their personal best. As you learn more about our company, we think you will agree that there is no better time than now to become a member of the NCLH family!

JOB SUMMARY

The Senior Manager, Product Strategy & Development is responsible for shaping the future of the guest experience by leading the strategy, development, and optimization of product offerings across ships and private destinations. This role combines strategic vision, analytical rigor, and cross-functional leadership to identify opportunities, develop differentiated product concepts, and drive initiatives from ideation through implementation. Through deep understanding of consumer needs, market trends, competitive dynamics, and business performance, this leader will help define the product roadmap, influence key investment decisions, and deliver experiences that strengthen the brand, elevate guest satisfaction, and drive long-term business growth.

DUTIES AND RESPONSIBILITIES

• Lead the development of long-term product strategy and roadmap priorities across ships, private destinations, and future guest experiences, ensuring alignment with brand objectives, guest needs, and business goals.
• Identify and evaluate new product opportunities through analysis of consumer insights, guest feedback, market trends, competitive intelligence, and business performance data.
• Partner closely with New Build, Innovation, Operations, Revenue Management, and Destination teams to shape the vision, experience principles, and strategic requirements for future fleet and destination developments.
• Develop robust business cases for new product concepts and enhancements, including opportunity sizing, investment analysis, expected return, and strategic rationale.
• Drive the end-to-end product development lifecycle from concept through implementation, ensuring new offerings deliver differentiated guest experiences and measurable business impact.
• Establish performance measurement frameworks and success metrics for product initiatives, monitoring outcomes and recommending enhancements to maximize guest satisfaction, revenue, profitability, and brand equity.
• Conduct ongoing assessments of existing product offerings to identify opportunities for optimization, innovation, and portfolio rationalization.
• Create strategic recommendations and executive-level presentations that translate complex analyses into actionable insights and support key business decisions.
• Lead competitive benchmarking efforts and maintain a comprehensive understanding of industry trends, emerging consumer preferences, and best practices across travel, hospitality, leisure, and adjacent industries.
• Facilitate cross-functional alignment among product owners, architects, operations, commercial teams, and marketing partners to ensure strategic consistency and successful execution of product initiatives.
• Serve as a key steward of product information and positioning, ensuring consistency, accuracy, and accessibility of product knowledge across the organization.
• Partner with Product Marketing and Creative teams to translate product strategy and differentiators into compelling guest-facing narratives, campaign inputs, and launch plans.
• Develop scalable frameworks, tools, and processes that improve the way product concepts are evaluated, prioritized, developed, and communicated across the enterprise.
• Support executive leadership in defining future-state product vision and identifying transformational opportunities that strengthen competitive advantage and drive long-term growth.
• Perform other job-related duties as assigned.

QUALIFICATIONS

• DEGREE TYPE: Bachelor's Degree FIELD(S) OF STUDY: Business, Product Development, Marketing EXPERIENCE: Minimum 5 years of experience in Product Development or Business Strategy

COMPETENCIES/SKILLS

• Strong leadership skills to influence across cross-functional areas of the business.
• Excellent written and verbal communications skills.
• Strong analytical skills with ability to collect, structure and analyze information, and develop creative and support plans to meet business objectives.
• Ability to be highly detail oriented and organized in order to manage multiple projects.
• Strong decision-making skills to effectively lead teams towards goals.
• Creative and strategic thinker.
• Strong interpersonal skills to work successfully and effectively in a team-based environment and cross-functional role.
• Ability to maintain good knowledge of all destination and product offerings including competitors to impact briefs and positioning work.

ABOUT NCLH

Norwegian Cruise Line Holdings Ltd. (NYSE: NCLH) is a leading global cruise company which operates the Norwegian Cruise Line®, Oceania Cruises® and Regent Seven Seas Cruises® brands. The combined brands currently operate 32 ships, employ over 35,000 shipboard crew from more than 110 different countries and visit approximately 700 different port destination each year.

EQUAL OPPORTUNITY EMPLOYER

It is Norwegian Cruise Line Holding’s policy not to discriminate against any employee or applicant for employment because of race, color, religion, sex, national origin, age, disability, and marital or veteran status. The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.

We’re thrilled you’re here to explore career opportunities with our team. If you're driven and enjoy thriving in an environment that values People Excellence, you’re in the right place! We’re incredibly proud of our team and the meaningful work we do every day. Our culture is built on Innovation, Collaboration, Transparency and Passion; our key Value Anchors that continue to drive our success and shape our future.

We’re excited to learn more about your background and experiences, and to see where this journey might take us together. Please introduce yourself and let’s get connected Our team is committed to People Excellence and we make it our business to ensure that we recruit the best and the brightest talent to be a part of our growing company. If you’re ready to take your career to the next level and collaborate with our team in driving innovation, guest experiences and operational excellence, then NCLH is the place for you!

Norwegian Cruise Line Holdings Ltd. (NYSE: NCLH) is a leading global cruise company that operates Norwegian Cruise Line, Oceania Cruises and Regent Seven Seas Cruises. With a combined fleet of 34 ships and itineraries to approximately 700 destinations worldwide, NCLH has exciting plans to expand our business in the years ahead. We expect to add 13 additional ships across the three brands through 2036. To learn more about our brands, please visit: https://www.nclhltd.com/brands Norwegian Cruise Line https://youtu.be/_xCrwYz_7e8 Oceania Cruises https://youtu.be/E_aptk9QNvE Regent Seven Seas Cruises https://youtu.be/irx8sLBX0Sc