Product Specialist

Toyota of Wallingford; Wallingford (CT); On-site; USD 28,000 - 41,000; Full time

Benefits offered by this job

Paid holidays

Vacation and sick leave

Medical insurance

Dental insurance

Vision insurance

401K with employer match

Paid training

Growth opportunities

Employee recognition

Job summary

Toyota of Wallingford is seeking a Product Specialist in our Sales department to guide customers through the car-buying journey, with a focus on Toyota models. This hourly, full-time role blends vehicle expertise with sales skills to drive inquiries into final purchases and ongoing relationships.

You will use CRM to manage leads, follow up with prospects, and collaborate with the sales and finance teams to deliver a seamless, customer-centered buying experience.

Qualifications

• Minimum 2 years of sales experience.
• Strong knowledge of vehicles, especially Toyota models.
• Hands-on experience using CRM software to track leads and follow-ups.
• Proven track record of meeting/exceeding sales targets in commission-based role.
• Excellent communication and interpersonal skills.
• Fluent in English; Spanish is a plus.

Responsibilities

• Engage walk-in, phone, and online customers to understand needs and budget.
• Present and demonstrate vehicle features and benefits.
• Educate customers on model differences, trims, options, warranties, and financing/leasing.
• Manage full sales process from lead to delivery.
• Use CRM to track leads and log interactions; maintain records.
• Follow up with prospects to nurture relationships and referrals.
• Collaborate with sales and finance teams for a smooth purchase experience.
• Stay updated on products, incentives, and Toyota lineup.
• Meet and exceed individual sales targets and dealer goals.

Tools

CRM software

Job description

Toyota of Wallingford is an equal opportunity employer with a diverse staff of qualified individuals. We are not your typical \"car dealership\". Our motto is that we sell cars and have fun while doing it and we aim to provide the wow factor during every interaction. We take pride in our commitment to our employees, with many of them having made this their career for more than 20 years. We are always striving to grow and value the unique contribution that each of our teammates brings to the company.

We offer a variety of benefits including: paid holidays; generous sick and vacation policies; medical, dental, vision, and life insurance; 401K programs with employer match; paid training; opportunities for growth; and employee recognition/celebrations!

About The Role

As a Product Specialist in our Sales department, you will be the primary point of contact for customers exploring and purchasing vehicles, with a strong focus on Toyota models. In this hourly, full-time role, you will combine your vehicle expertise and sales skills to guide customers through the entire buying journey—from initial inquiry to final purchase and follow-up. This is an exempt, commission-based position with a guaranteed daily per diem and monthly bonuses tied to sales productivity, offering strong earning potential for high performers. You will work closely with the broader sales team to meet individual and dealership sales goals while delivering an exceptional customer experience.

What You'll Do

• Engage with walk-in, phone, and online customers to understand their needs, preferences, and budget, and recommend appropriate vehicles (with an emphasis on Toyota models).
• Present and demonstrate vehicle features, capabilities, and benefits through test drives, walk-arounds, and product presentations.
• Educate customers on model differences, trim levels, options, warranty coverage, and financing or leasing alternatives.
• Manage the full sales process from lead qualification and vehicle selection through negotiation, closing, and delivery.
• Use customer management (CRM) software to track leads, log interactions, and maintain accurate, up-to-date customer records.
• Follow up with prospects and existing customers to nurture relationships, encourage repeat business, and generate referrals.
• Collaborate with other members of the sales and finance teams to ensure a smooth and transparent purchase experience.
• Stay current on product knowledge, including new models, features, incentives, and competitive offerings, especially within the Toyota lineup.
• Meet and exceed individual sales targets and contribute to overall dealership sales goals.
• Maintain a professional, customer-focused environment in the showroom and on the lot, ensuring vehicles are presented in an appealing manner.

Qualifications

• Minimum 2 years of sales experience, ideally in automotive or a closely related retail sales environment.
• Strong knowledge of vehicles, with a preference for candidates experienced specifically with Toyota models.
• Hands-on experience using customer management (CRM) software to track leads, manage follow-ups, and document customer interactions.
• Proven track record of meeting or exceeding sales targets in a commission-based role.
• Excellent communication and interpersonal skills, with the ability to explain technical features in clear, customer-friendly language.
• Strong customer service orientation and the ability to build trust and long-term relationships.
• Comfortable working in a fast-paced, target-driven sales environment, including evenings, weekends, and holidays as required.
• Valid driver’s license with a clean driving record and the ability to conduct safe, informative test drives.
• Professional demeanor, reliability, and a team-oriented mindset.
• Fluent in English, bilingual in Spanish is a plus.