Product Marketing Specialist

Phaxis; New York (NY); On-site; USD 70,000 - 110,000; Full time

Job summary

Phaxis is seeking a Product Marketing Specialist to support go-to-market execution for our technology services portfolio. You will partner with the Product Marketing Manager to build sales enablement content, coordinate launches, and translate market research into materials that help sellers and customers understand our value.

This role suits someone early in their product marketing career who wants exposure to the full GTM lifecycle at an enterprise scale and in a fast-paced environment.

Qualifications

• 4-5 years of experience in marketing, product marketing, or sales enablement.
• Strong writing skills; able to simplify technical concepts for different audiences.
• Detail-oriented with solid project coordination and organizational skills.
• Experience working cross-functionally with Sales, Product, and Marketing teams.
• Basic analytical skills; comfortable with spreadsheets and dashboards.
• Bachelor's degree in Marketing, Business, Communications, or related field.

Responsibilities

• Support go-to-market plans for assigned products or services.
• Draft and maintain sales enablement materials like battlecards and FAQs.
• Assist with product launch logistics and asset tracking.
• Research competitive market trends and summarize insights.
• Create customer-facing content such as web copy and case studies.
• Collaborate with Content, Design, and Digital Marketing to produce assets.
• Monitor campaign and launch performance metrics.
• Maintain a searchable sales enablement content library.

Skills

Strong writing skills

Detail-oriented

Project coordination

Cross-functional collaboration

Analytical skills

Education

Bachelor's degree in Marketing, Business, Communications, or related field

Tools

Highspot

Seismic

Salesforce

HubSpot

Job description

About the Role

Looking for a Product Marketing Specialist to support the go-to-market execution for our technology services portfolio. You'll work closely with the Product Marketing Manager to build sales enablement content, coordinate launches, and turn market research into materials that help sellers and customers understand our value. This is a great role for someone early in their product marketing career who wants exposure to the full GTM lifecycle at an enterprise scale.

What You'll Do

• Support the development and execution of go-to-market plans for assigned products or services
• Draft and maintain sales enablement materials —battlecards, one-pagers, FAQs, and pitch deck updates
• Assist with product launch logistics: timelines, cross-functional checklists, asset tracking, and internal communications
• Conduct competitive and market research, and summarize findings into actionable insights
• Help create customer-facing content such as web copy, case studies, and presentation decks
• Coordinate with Content, Design, and Digital Marketing teams to produce campaign assets
• Monitor and report on campaign and launch performance metrics
• Maintain the sales enablement content library, ensuring materials stay current and easy to find
• Gather feedback from sales teams and customers to inform messaging refinements

What We're Looking For

• 4-5 years of experience in marketing, product marketing, sales enablement, or a related field
• Strong writing skills with the ability to simplify technical concepts for different audiences
• Detail-oriented with solid project coordination and organizational skills
• Comfortable working cross-functionally with Sales, Product, and Marketing teams
• Basic analytical skills;comfort working with spreadsheets and marketing/sales dashboards
• Bachelor's degree in Marketing, Business, Communications, or related field
• Interest or prior exposure to B2B technology, IT services, or enterprise software preferred
• Familiarity with sales enablement or content management tools (Highspot, Seismic, Salesforce, HubSpot, etc.)
• Nice to Have Experience with design tools (Canva, PowerPoint, Adobe Suite) for building marketing materials
• Prior internship or work experience in a technology or professional services company