Product Marketing Mastermind

Haiqu Inc.; New York (NY); On-site; USD 150,000 - 210,000; Full time

Benefits offered by this job

Equity participation

Competitive compensation

Direct ownership of product voice

Collaboration with world-class R&D

Job summary

Haiqu Inc. is seeking a Product Marketing Lead to translate highly technical quantum software concepts into compelling value stories for enterprise and developer audiences.

You will own messaging, create technical primers, and drive multi-channel campaigns while partnering with product, research, and leadership to scale Haiqu’s vision. You will shape community initiatives, produce content, and guide editorial standards, with direct impact on GTM strategy and product direction from New York.

Qualifications

• 5+ years in tech startup or deep-tech environments.
• 3+ years in product/tech marketing for deep-tech, quantum computing, AI/ML, or related fields.
• Ability to translate complex tech into clear narratives for multiple audiences.
• Exceptional writing with a portfolio of blogs, explainers, and case studies.
• Experience owning end-to-end messaging and launches for a core product.
• Experience leading multi-channel marketing with minimal support.

Responsibilities

• Product Communication: Own positioning and messaging for Haiqu’s middleware modules and capabilities.
• Technology Communication: Create high-quality technical explainers, white papers, and primers.
• Social Media & Public Communications: Manage Haiqu’s presence on LinkedIn, X, and forums.
• Case Studies & Customer Narratives: Lead production of deep technical case studies.
• Content Strategy & Editorial Leadership: Manage content roadmap and editorial voice.
• Growth Marketing & Demand Generation: Define multi-channel campaigns and funnels.
• Community Development & Ecosystem Marketing: Build developer and researcher communities.
• Cross-Functional Leadership: Align messaging with Product, Research, BD, and Exec teams.

Skills

Storytelling

Technical writing

Cross-functional collaboration

Dev/ET marketing

B2B marketing

Job description

Position the first widely adopted quantum software product. The hunting grounds for quantum advantage. The place to build and run quantum applications. Haiqu is building a world-leading software platform that enables previously impossible applications on modern quantum processors. Our full-stack approach has shown industry-first results in pilots with leading quantum early adopters. Backed by top investors, we offer a unique opportunity to join a fast-growing team and shape a product vision for an entirely new computing paradigm. We?re looking for a Product Marketing Lead who will own an aggressive cross-channel marketing campaign to put our flagship product into the hands of users. You will communicate highly technical concepts into sticky messages and intuitive value propositions; you will produce marketing materials; you will launch community development initiatives. You must have phenomenal writing skills and a sense of humor.

Responsibilities

1. Product Communication Own positioning and messaging for Haiqu?s middleware modules & capabilities. Translate proprietary, highly technical concepts into benefits and value propositions for enterprise and developer personas. Build structured product narratives and pitch materials for industry verticals (Finance, Pharma, Energy, Aerospace, etc.). Partner with Product & Engineering to drive clarity on feature launches, release notes, and product documentation.

2. Technology Communication? Craft high-quality technical explainers, white papers, diagrams, and primers. Work closely with the research team to distill R&D results into digestible communication pieces.

3. Social Media & Public-Facing Communications Own Haiqu?s presence across LinkedIn, X, and technical forums, etc. Produce daily/weekly social content framed for engagement of key audience groups. Experiment with high-growth content formats: threads, visuals, animations, mini-explainers, product tips, and use cases.

4. Case Studies & Customer Narratives Lead production of deep technical case studies.

5. Marketing Content Strategy & Editorial Leadership Manage a content roadmap for technical blog posts, conference materials, primers, webinars, and educational series. Manage editorial voice guidelines for technical accuracy, clarity, and brand consistency. Manage the lifecycle of content assets: creation, review, distribution, analytics, and improvement.

6. Growth Marketing & Demand Generation Define and execute multi-channel campaigns to attract enterprise leads, community developers, and researchers. Launch and refine conversion funnels and targeted account-based campaigns for verticals (Finance, Pharma, Energy, etc.). Track conversion metrics and adjust strategy based on performance data.

7. Community Development & Ecosystem Marketing Grow Haiqu?s developer and researcher community through events, discussions, technical workshops, webinars, and partnerships. Launch community initiatives highlighting Haiqu?s workflows, tutorials, examples, and recipes.

8. Cross-Functional Leadership Work tightly with Product, Research, BD, and Exec team to align messaging across customer touchpoints. Coordinate external communication around publications, IP milestones, grants, and hardware partnerships. Gradually hire and manage marketing coordinators, designers, or content contractors as the function scales.

Requirements

• 5+ years of professional experience in a tech startup, deep tech lab, or enterprise.
• 3+ years of experience in product marketing or technology marketing for deep-tech or science-intensive products/technologies (quantum computing, AI/ML, HPC, developer tools, scientific software, or comparable domains).
• Proven ability to translate complex technical systems into clear, compelling narratives for multiple audiences.
• Exceptional writing and editorial skills, with a portfolio demonstrating:
  • Long-form technical content (blogs, white papers, explainers)
  • Short-form, high-engagement content (social posts, threads, landing pages)
  • Case studies or customer narratives
• Demonstrated experience owning end-to-end messaging and positioning for a core product or platform, including launches, iterations, and roadmap evolution.
• Hands-on experience running multi-channel marketing efforts, spanning content, social, community, and growth campaigns. Comfortable operating without a large supporting team.
• Strong intuition for developer and technical communities: how they learn, what they trust, and what triggers adoption versus skepticism.
• Analytical mindset with experience tracking growth, engagement, and conversion metrics.
• Ability to work credibly with PhD-level researchers and senior engineers, extract signal from complexity, and challenge vague or inflated claims.
• High ownership mindset: comfortable operating in ambiguity, setting direction, and building structure where none exists.
• Clear evidence of intellectual curiosity, taste, and originality?this role rewards creative personalities who think and invent, not just execute.

Nice to have (not required):

• Background in physics, computer science, applied math, or a related technical field
• Experience marketing frontier or pre-category products
• Prior experience scaling a marketing function from first principles

Benefits

• A rare opportunity to define the narrative of a new computing paradigm, not just market an incremental product.
• Direct ownership of Haiqu?s product voice, technical storytelling, and market perception, with real influence on GTM strategy, product direction, and ecosystem positioning.
• Close collaboration with a world-class research and engineering team, working at the frontier of quantum middleware, algorithms, and execution infrastructure.
• A role with real scope and leverage.
• Competitive compensation and meaningful equity aligned with building long-term value.
• The mandate to build a marketing function over time.
• High autonomy, low bureaucracy, and a culture that values rigor, speed, and intellectual honesty over buzzwords.
• Front-row exposure to top enterprise pilots, hardware partners, academic collaborations, and global quantum ecosystems.

  Base Compensation (NY based): $150,000 - $210,000