Product Marketing Manager - TYVASO

United Therapeutics Corporation; Durham (NC); Hybrid; USD 110,000 - 150,000; Full time

Benefits offered by this job

Medical / dental / vision coverage

401(k) and ESPP

Paid time off & parental leave

Job summary

United Therapeutics Corporation is seeking a Product Marketing Manager for TYVASO in a hybrid Durham, NC role. You will lead tactical marketing efforts, collaborate with agencies and internal teams, and drive brand strategy, messaging, and plan execution.

The role emphasizes KPI tracking, budget oversight, and cross-functional partnerships to reach patients and providers. You will partner with sales training, manage field-based initiatives, and participate in PRB discussions to optimize

Qualifications

• 5+ years of pharmaceutical/biotech/medical device marketing with a Bachelor's or 3+ years with a Master's.
• Fast-paced environment with strong organizational skills and ability to multi-task.
• Experience developing annual marketing plans and measuring KPIs.

Responsibilities

• Lead tactical marketing efforts for TYVASO, collaborating with agency and internal partners.
• Assist in development of annual brand plans (strategy, positioning, messaging, tactics).
• Determine and track KPI for owned tactics and initiatives.

Skills

Pharma marketing

Cross-functional collaboration

Brand strategy

KPI tracking

Budget management

Market research

Stakeholder communication

PRB process

Field sales collaboration

Field ride-alongs

Education

Bachelor's Degree

Master's Degree

Tools

Microsoft Office Suite

Job description

## Product Marketing Manager - TYVASOApply: On-Site: RTP, NC: Full time: Posted Yesterday: R05161California, US residents click here.**The job details are as follows:**Who We Are We are the first publicly-traded biotech or pharmaceutical company to take the form of a public benefit corporation. Our public benefit purpose is to provide a brighter future for patients through the development of novel pharmaceutical therapies; and technologies that expand the availability of transplantable organs.United Therapeutics (Nasdaq: UTHR) seeks to travel down the corridors of indifference to develop treatments for rare, deadly diseases. We were founded in 1996 by a family seeking a cure for their daughter’s pulmonary arterial hypertension (PAH**)**. Today, we have six FDA-approved therapies that treat PAH, pulmonary hypertension associated with interstitial lung disease (PH-ILD) and neuroblastoma, a rare pediatric cancer. Our near-term pipeline seeks to develop additional therapies for PAH and pulmonary fibrosis (PF).The cure for end-stage life-threatening diseases like PAH, PH-ILD, PF, and many others is an organ transplant, but only a small percentage of donated organs are available to address the vast need. For this reason, we are working to create manufactured organs to address the shortage of kidneys, hearts, lungs, and livers available for transplant. We believe an unlimited supply of tolerable, transplantable organs will eliminate the transplant waiting list and cure end-stage organ diseases for which transplant is not currently an option. Who You Are You’re not just looking for your next role—you’re looking to make a difference. At United Therapeutics, you’ll have the opportunity to do just that by leading high-impact marketing strategies for TYVASO, a brand that is at the forefront of a rare disease treatment for Pulmonary Hypertension. As a Product Manager, you’ll take ownership of complex, cross-functional initiatives that shape how we reach patients and providers, working with internal teams, agency partners, and key opinion leaders to bring bold ideas to life. You’ll influence brand strategy, drive data-informed decisions, and champion innovation in everything from launch planning to promotional execution. If you’re ready to lead with purpose, thrive in a fast-moving environment, and elevate your career while supporting therapies that change lives—this is where your impact begins. * Work independently to manage marketing tactics for assigned product(s). Lead tactical efforts through conception, development, review, production, and dissemination. Work collaboratively with agency and internal partners to deliver assigned tactics* Assist with development of annual marketing plans (brand strategy, positioning, messaging, tactics) under direction of brand lead* Assist in the determination and tracking of key performance indicators (KPI) for owned tactics and initiatives* Manage individual project budgets and timelines* Assist with market research initiatives to learn insights for the brand* Communicate effectively with all stakeholders to ensure consistent alignment on all projects* Demonstrate command of disease state, product portfolio, competitors, and payer landscape* In partnership with brand lead, assist in managing promotional review board discussions (PRB) and negotiating solutions to gain exposure to the PRB process and best practices* Partner with sales training to ensure optimal rollout and execution of all field based initiatives* Act as the point for field sales communications and promotional inventory management and attend field ride-alongs in order to understand the audience and resource utilization Minimum Requirements * 5+ years of experience in pharmaceutical, biotech, or medical device marketing with a Bachelor's Degree or* 3+ years of experience in pharmaceutical, biotech, or medical device marketing with a Master's Degree* Comfortable with fast-paced environment and possess strong organizational skills and ability to multi-task* Seek to develop collaborative relationships with internal and external partners* Experienced with Microsoft Office Suite (Excel, Outlook, Powerpoint, Teams, Word) Job Location This hybrid role is located in Durham, NC, and requires at least three in-office days a week. Expected travel for this role is up to 30%.At United Therapeutics, our mission and vision are one. We use our enthusiasm, creativity, and persistence to innovate for the unmet medical needs of our patients and to benefit our other stakeholders. We are bold and unconventional. We have fun, we do good.Eligible employees may participate in the Company’s comprehensive benefits suite of programs, including medical / dental / vision / prescription coverage, employee wellness resources, savings plans (401k and ESPP), paid time off & paid parental leave benefits, disability benefits, and more. For additional information on Company benefits, please visit https://www.unither.com/careers/benefits-and-amenitiesUnited Therapeutics Corporation is an Equal Opportunity Employer, including veterans and individuals with disabilities.