Product Marketing Manager, Platform

Anthropic; San Francisco, New York (CA, NY); On-site; USD 288,000 - 352,000; Full time

Benefits offered by this job

Visa sponsorship

Office in SF/NY (hybrid)

Job summary

United States Digital Space LLC is seeking a Product Marketer to own go-to-market for the Claude Platform, including API features and developer tools. You’ll write positioning and messaging for technical buyers and equip Sales with narratives and materials to win technical deals.

If you’ve launched developer platforms or API products and want to bring new capabilities to market weekly, this role is for you.

Qualifications

• Proven track record developing and executing go-to-market strategies for API products or developer tools.
• Strong technical background to understand and communicate AI features to technical and non-technical audiences.
• Excellent cross-functional collaboration aligning Product, Sales and Marketing.
• Exceptional ability to create diverse marketing content including blogs, presentations, collateral, website copy and case studies.
• Outstanding writing skills with adaptable tone for executives, technical users, and customers.

Responsibilities

• Lead end-to-end go-to-market planning and execution for new platform products, features and capabilities.
• Develop compelling product messaging, positioning, and value propositions for technical audiences.
• Drive launches from flagship releases to incremental updates to generate market momentum.
• Design and implement developer marketing campaigns to drive API adoption and platform usage.
• Support sales enablement with battlecards, pitch materials, customer stories, and objection handling.
• Partner with Product to shape roadmap priorities based on competitive intel and customer feedback.
• Collaborate with Developer Relations, Comms, Creative, Marketing, and Sales to bring new products to market.

Skills

Go-to-market

API products

Developer tools

Cross-functional collaboration

Storytelling

Technical writing

Education

Bachelor’s degree

Job description

About the company

the company’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems.

About the role

We're looking for a product marketer to join the Claude Platform Product Marketing team. You'll drive go-to-market for launches across the platform, from new API features and developer tools to the capabilities that ship with new models.

In this role, you'll partner with Product to bring new capabilities to market, write the positioning and messaging that explain what each one does and who it's for, and give Sales the narratives and materials they need to win technical deals. If you've run launches for developer platforms, API products, or technical infrastructure and want to launch new capabilities every week, this role is for you.

Responsibilities

• Lead end-to-end go-to-market planning and execution for new platform products, features, and capabilities

• Develop compelling product messaging, positioning, and value propositions aligned with technical audience needs

• Drive product launches that generate market momentum, from flagship releases to incremental feature updates

• Design and implement developer marketing campaigns to drive API adoption and platform usage

• Support sales enablement initiatives that equip our teams to win: battlecards, pitch materials, customer stories, and objection handling

• Partner with Product to shape roadmap priorities based on competitive intel, customer research, and field feedback

• Work closely with Developer Relations, Comms, Creative, Marketing, and Sales to effectively bring new products to market

Minimum requirements

• Have a proven track record of developing and executing go-to-market strategies for API products or developer tools, including successful product launches

• Have a strong technical background with the ability to understand and communicate complex AI features to both technical and non-technical audiences

• Excel at cross-functional collaboration, particularly in aligning Product, Sales, and Marketing strategies

• Possess strong storytelling skills with a demonstrated ability to create diverse marketing content, including blogs, presentations, sales collateral, website copy, and customer case studies

• Have exceptional writing skills with a demonstrated ability to adapt tone, style, and complexity for diverse audiences (executives, technical users, end customers) and formats (long-form content, product briefs, email campaigns, social media)

Preferred requirements

• Have 10+ years of product marketing experience and at least 5 years focused on developer platforms, APIs, or technical products

• Experience in highly competitive markets requiring sharp differentiation

• A background in marketing AI/ML products or developer tools to enterprise buyers

• Experience working closely with Sales teams on strategic, technical deals

Role-specific policy:

* *For this role, we expect all staff to be able to work from our San Francisco or New York office at least 2 days a week.

The annual compensation range for this role is listed below.

For sales roles, the range provided is the role’s On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role.

Annual Salary:

$320,000—$320,000 USD

LogisticsMinimum education: Bachelor’s degree or an equivalent combination of education, training, and/or experience Required field of study:A field relevant to the role as demonstrated through coursework, training, or professional experience Minimum years of experience: Years of experience required will correlate with the internal job level requirements for the position Location-based hybrid policy: Currently, we expect all staff to be in one of our offices at least 25% of the time. However, some roles may require more time in our offices. Visa sponsorship:We do sponsor visas! However, we aren't able to successfully sponsor visas for every role and every candidate. But if we make you an offer, we will make every reasonable effort to get you a visa, and we retain an immigration lawyer to help with this. Not all strong candidates will meet every single qualification as listed. Research shows that people who identify as being from underrepresented groups are more prone to experiencing imposter syndrome and doubting the strength of their candidacy, so we urge you not to exclude yourself prematurely and to submit an application if you're interested in this work. We think AI systems like the ones we're building have enormous social and ethical implications. We think this makes representation even more important, and we strive to include a range of diverse perspectives on our team. Your safety matters to us. To protect yourself from potential scams, remember that the company recruiters only contact you from@the company.comemail addresses. In some cases, we may partner with vetted recruiting agencies who will identify themselves as working on behalf of the company. Be cautious of emails from other domains. Legitimate the company recruiters will never ask for money, fees, or banking information before your first day. If you're ever unsure about a communication, don't click any links—visitthe company.com/careersdirectly for confirmed position openings.

How we're different

We believe that the highest-impact AI research will be big science. At the company we work as a single cohesive team on just a few large-scale research efforts. And we value impact—advancing our long-term goals of steerable, trustworthy AI—rather than work on smaller and more specific puzzles. We view AI research as an empirical science, which has as much in common with physics and biology as with traditional efforts in computer science. We're an extremely collaborative group, and we host frequent research discussions to ensure that we are pursuing the highest-impact work at any given time. As such, we greatly value communication skills.

The easiest way to understand our research directions is to read our recent research. This research continues many of the directions our team worked on prior to the company, including: GPT-3, Circuit-Based Interpretability, Multimodal Neurons, Scaling Laws, AI & Compute, Concrete Problems in AI Safe