Partner Marketing Lead, Cloud

Anthropic; San Francisco, New York (CA, NY); Hybrid; USD 255.000 - 320.000; Vollzeit

Zusammenfassung

Anthropic is seeking a Partner Marketing Manager to scale our go-to-market with cloud partners and drive enterprise adoption of Claude through joint campaigns.

You will shape value propositions, lead co-marketing efforts, and build scalable programs that connect our partner organization with marketing to accelerate pipeline and revenue growth. This role blends strategic relationship-building with hands-on campaign execution that delivers measurable outcomes.

Qualifikationen

• Must have proven experience building and scaling partner marketing programs with hyperscaler partners.
• Understanding of enterprise buyer journeys and ability to craft programs for C-level executives.
• Proven ability to manage complex, cross-functional initiatives with multiple stakeholders.

Aufgaben

• Design and execute comprehensive go-to-market programs with major cloud partners for enterprise customer acquisition.
• Develop joint marketing campaigns targeting senior decision-makers and articulate business value of AI transformations.
• Create partner messaging frameworks and enablement materials to help partners position Claude effectively.
• Lead end-to-end campaign execution across marketing teams to ensure flawless delivery.
• Establish joint business planning with a cloud partner including calendars and success metrics.
• Collaborate with partner sales teams to identify priority accounts and drive ABM strategies.
• Track partner marketing performance, including pipeline, revenue influence, and ROI.
• Represent the company at partner events and industry conferences, and build scalable partner playbooks.

Kenntnisse

Partner marketing

Enterprise buyers

Cross-functional

Relationship building

Data-driven

Executive communication

Project management

Ausbildung

Bachelor's degree

Tools

CRM platforms

Marketing automation

PRM tools

Jobbeschreibung

About the company

the company’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems.

About the role

As a Partner Marketing Manager at the company, you will play a pivotal role in building and scaling our partner marketing initiatives with our cloud partners. You will develop and execute comprehensive go-to-market programs that drive enterprise adoption of Claude through our cloud partners.In this role, you will shape joint value propositions, lead co-marketing campaigns and launch moments with our cloud partners, and build scalable programs that put Claude in front of enterprise customers. You'll be a key connector between the company's partner organization and our marketing teams, ensuring seamless execution of high-impact programs that accelerate pipeline and revenue growth.

This role requires someone who can think strategically about long-term partner relationships while also rolling up their sleeves to execute flawlessly on campaigns, events, and programs. You'll need to balance the art of relationship-building with the science of measuring marketing impact, always keeping the focus on driving measurable business outcomes for both the company and our partners.

Key responsibilities

• Design and execute comprehensive go-to-market programs for one of our major cloud partners, focusing on enterprise customer acquisition

• Develop joint marketing campaigns targeting C-suite and senior decision-makers at enterprise organizations, creating compelling narratives around AI transformation and business value

• Build partner messaging frameworks and create high-quality enablement materials (pitch decks, solution briefs, case studies, demo scripts) that empower partners to effectively position Claude

• Lead end-to-end campaign execution, coordinating across product marketing, demand generation, field marketing, and events teams to ensure flawless delivery

• Establish and manage joint business planning processes with a major cloud partner, including quarterly planning, campaign calendars, and success metrics

• Collaborate with partner sales teams to identify priority accounts and develop account-based marketing strategies that leverage partner relationships

• Track, measure, and report on partner marketing performance, including partner-sourced pipeline, influenced revenue, and campaign ROI

• Represent the company at partner events, executive briefings, and industry conferences as needed

• Build scalable processes and playbooks that can be replicated across the partner ecosystem as we grow

Minimum qualifications

• Have deep expertise building and executing partner marketing programs with hyperscaler partners

• Demonstrate strong understanding of enterprise buyer journeys and can create marketing programs that resonate with C-level executives

• Are skilled at developing compelling joint value propositions that articulate clear business outcomes for enterprise customers

• Have proven ability to manage complex, cross-functional initiatives with multiple stakeholders across organizations

• Excel at building trusted relationships with partner marketing and sales teams, establishing yourself as a strategic advisor

• Are highly organized and detail-oriented, with demonstrated ability to manage multiple programs simultaneously while maintaining quality

• Possess excellent written and verbal communication skills, with experience creating executive-level content and presentations

• Are data-driven and comfortable tracking marketing metrics, analyzing performance, and optimizing programs based on results

• Thrive in fast-paced, high-growth environments and are comfortable with ambiguity and changing priorities

• Have a "get it done" mentality and aren't afraid to jump in wherever needed to ensure program success

• Care about the societal impacts of AI and are excited about enabling enterprises to adopt AI responsibly

Preferred qualifications

• Experience in the AI/ML industry or working with AI-powered products

• Background in B2B SaaS partner marketing, particularly in developer tools, data platforms, or enterprise software

• Experience with marketplace programs (AWS Marketplace, GCP Marketplace, Azure Marketplace)

• Proven track record launching and scaling new partner programs from the ground up

• Experience marketing to technical audiences as well as business decision-makers

• Understanding of enterprise AI use cases across different industries and functions

• Experience with marketing automation platforms, CRM systems, and partner relationship management tools

• Track record of success in high-growth startup environments

Role-specific policy: For this role, we expect all staff to be able to work from our San Francisco or Seattle at least 2 days a week. If based in Seattle, this role will require traveling to the San Francisco office once a month. Additionally, this role will also require travel up to 20% of the time for partner meetings and partner events.

Deadline to apply: None. Applications will be reviewed on a rolling basis

The annual compensation range for this role is listed below.

For sales roles, the range provided is the role’s On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role.

Annual Salary:

$255,000—$320,000 USD

LogisticsMinimum education

Bachelor’s degree or an equivalent combination of education, training, and/or experience

Required field of study

A field relevant to the role as demonstrated through coursework, training, or professional experience

Minimum years of experience

Years of experience required will correlate with the internal job level requirements for the position

Location-based hybrid policy

Currently, we expect all staff to be in one of our offices at least 25% of the time. However, some roles may require more time in our offices.

Visa sponsorship

We do sponsor visas! However, we aren't able to successfully sponsor visas for every role and every candidate. But if we make you an offer, we will make every reasonable effort to get you a visa, and we retain an immigration lawyer to help with this.

Not all strong candidates will meet every single qualification as listed. Research shows that people who identify as being from underrepresented groups are more prone to experiencing imposter syndrome and doubting the strength of their candidacy, so we urge you not to exclude yourself prematurely and to submit an application if you're interested in this work. We think AI systems like the ones we're building have enormous social and ethical implications. We think this makes representation even mo