Product Marketing Manager — Hardware & Home Solutions

Home Organizers; Glendale (CA); On-site; USD 120,000 - 150,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

Life Insurance

401K Retirement Plan

Paid Vacation Time

Paid Holidays

Job summary

Brio Water Technology, a Home Organizers, Inc. company, is seeking a Product Marketing Manager to lead go-to-market for its residential and commercial water products—dispensers, ice machines, and filtration systems.

You'll own product positioning, messaging, and launch execution from development through post-launch, translating engineering decisions into consumer benefits for buyers, channel partners, and direct customers.

Qualifications

• 5–8 years of product marketing experience leading GTM for physical/hardware products.
• Ability to translate engineering decisions into consumer-focused go-to-market plans.
• Experience collaborating with big-box and ecommerce retailers and distributors.

Responsibilities

• Own go-to-market for one or more product lines from pre-launch to post-launch performance.
• Develop launch plans aligning product, engineering, design, communications, channel, and sales.
• Craft positioning and messaging differentiating products for consumers.
• Drive consumables revenue through replacement filters, auto-replenishment, and subscriptions.
• Collaborate with Product & Engineering to shape feature priorities based on market insight.
• Support pricing with market analysis; final decisions by leadership.
• Build launch narratives and sales enablement assets for multiple channels.
• Own on-pack messaging and claims with Product, Creative, and Legal.
• Coordinate cross-functional launch execution with PR, Creative, Retail Marketing, and Sales.
• Manage digital shelf content, reviews, and retailer sites.

Skills

Go-to-market strategy

Narrative & messaging

Cross-functional leadership

Retail partnerships

Data-driven decisions

Executive briefing

Education

Bachelor's degree

MBA

Job description

Brio Water Technology, a Home Organizers, Inc. company, is seeking a Product Marketing Manager to lead go-to-market for its residential and commercial water products—dispensers, ice machines, and filtration systems.

You'll own product positioning, messaging, and launch execution from development through post-launch, translating engineering decisions into consumer benefits for buyers, channel partners, and direct customers.