Product Marketing Manager - GTM & Messaging for Enterprise

Mobility Global

Michigan

Vor Ort

USD 90.000 - 130.000

Vollzeit

Vor 4 Tagen

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Zusammenfassung

Mobility Global in Michigan is seeking a seasoned Product Marketing professional to shape positioning and messaging for automotive retailers, agencies and OEMs. You will ground strategies in customer insights and market trends to drive adoption and revenue.

You will lead GTM for new product launches, align product, commercial and marketing teams, and build sales enablement assets. The role requires strong communication, stakeholder influence, and the ability to translate complex concepts into

Qualifikationen

4+ years of B2B product marketing experience in software/tech.
Proven experience developing positioning and messaging and leading GTM launches.
Strong understanding of enterprise buying cycles and executive audiences.
Exceptional written and verbal communication skills.

Aufgaben

Develop and refine product positioning and messaging for automotive retailers, agencies and OEMs.
Build and execute GTM strategies for product launches and feature enhancements.
Collaborate with campaign and demand gen teams to support programs driving awareness and pipeline growth.
Lead cross-functional initiatives and manage projects from concept to execution.
Create compelling sales collateral to enable sales teams.

Kenntnisse

Positioning & messaging

Go-to-market strategy

Cross-functional leadership

Sales enablement

Analytics

Executive communication

Project management

Confluence

Dragonboat

Airtable

Tools