Product Marketing Manager: Growth & Demand Gen (Equity)

Energy Innovation Corp; Burbank (CA); On-site; USD 136,000 - 196,000; Full time

Job summary

Entertainment Advantage Inc in Burbank, CA is seeking a Product Marketing Manager to expand the category and drive demand across channels. You will partner with learning specialists and cross-functional teams to craft compelling messaging, optimize content, and accelerate pipeline growth.

Ideal candidates bring 8+ years of product marketing strength, proficiency with Semrush and a willingness to master Google Tag Manager, with flexibility to commute or work remotely as needed.

Qualifications

• Proven track record delivering results as a Product Marketing Manager.
• 8+ years of hands-on experience in product marketing.
• Proficiency with Semrush and willingness to learn Google Tag Manager.
• Willingness to commute to Burbank, CA or work flexibly as needed.

Responsibilities

• Partner with Continuous Learning specialists to align content with demand-generation goals.
• Rewrite the one-pager until a Burbank stranger gets it in ten seconds.
• Carry the booth conversation past small talk into next steps.
• Sniff out the Salesforce Marketing Cloud gap that's leaking deals at handoff.
• Find the mission-soaked hook that makes Burbank, CA prospects lean in.
• Manage paid search, social, and email programs end to end.
• Negotiate pricing and close deals that meet or exceed quarterly quotas.

Skills

Product marketing management

Customer segmentation

Demand generation

Tools

Semrush

Google Tag Manager

Job description

Entertainment Advantage Inc in Burbank, CA is seeking a Product Marketing Manager to expand the category and drive demand across channels. You will partner with learning specialists and cross-functional teams to craft compelling messaging, optimize content, and accelerate pipeline growth.

Ideal candidates bring 8+ years of product marketing strength, proficiency with Semrush and a willingness to master Google Tag Manager, with flexibility to commute or work remotely as needed.