Product Marketing Manager, Enterprise B2B SaaS

STARLIMS Corporation; United States; Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Health and wellness benefits (medical,

Retirement plan with company matching

Life Insurance & Disability

Job summary

STARLIMS Corporation seeks a Product Marketing Manager based in the United States to own messaging for the STARLIMS product family, including Moda and Labstep. You will translate complex lab workflows into compelling market narratives and drive field marketing programs, webinars, and events to accelerate enterprise deals.

You will partner with Product Management to shape roadmaps, lead launches, and build sales enablement tools like battlecards and demos, while leveraging AI to speed up market

Qualifications

• 5+ years of product marketing experience in B2B
• Experience supporting enterprise or long, complex sales cycles
• Collaborated with Product Management to shape roadmaps and deliver launches
• Experience supporting field and sales through events (physical and virtual)
• Built sales enablement and competitive intelligence programs
• Able to translate a technical product for varied audiences
• Strong written and verbal communication skills
• Proficient using AI tools in product marketing work
• Bachelor’s degree or equivalent practical experience

Responsibilities

• Own positioning and messaging across STARLIMS product family
• Craft industry-specific messaging for different ICPs
• Shape product roadmap with market and customer insights
• Plan and deliver compelling launches with sales readiness
• Lead sales enablement including decks, demos and battlecards
• Own competitive intelligence and battlecards
• Support field teams at events with messaging and content
• Build customer proof through case studies and references
• Use AI tools to accelerate research and content creation

Skills

Product marketing

B2B experience

Enterprise sales cycles

Roadmap collaboration

Launch planning

Sales enablement

Competitive intelligence

AI tools

Communication (written & verbal)

Education

Bachelor’s degree

Tools

CRM

Marketing automation

Job description

STARLIMS Corporation seeks a Product Marketing Manager based in the United States to own messaging for the STARLIMS product family, including Moda and Labstep. You will translate complex lab workflows into compelling market narratives and drive field marketing programs, webinars, and events to accelerate enterprise deals.

You will partner with Product Management to shape roadmaps, lead launches, and build sales enablement tools like battlecards and demos, while leveraging AI to speed up market