Product Marketing Manager - Data Cloud & AI Growth

Rippling; New York (NY); On-site; USD 140,000 - 190,000; Full time

Job summary

Rippling is seeking a strategic Product Marketing Manager to own go-to-market for Rippling Data Cloud across SF/NYC/Seattle offices.

You will craft messaging, build GTM engine, enable sales, and launch campaigns that connect data innovations to real customer outcomes. The ideal candidate combines storytelling with rigorous analysis and has 8–10+ years in B2B SaaS marketing.

You will work with GTM, brand, and product teams to drive adoption at scale.

Qualifications

• 8–10+ years of experience in product marketing, solutions marketing, or GTM strategy at a fast-paced B2B SaaS company.
• Exceptional copywriting and storytelling skills, with a proven ability to translate complex, technical concepts into accessible, value-driven messaging.
• Deep experience partnering with Sales, Product, and Demand Generation teams to drive full-funnel GTM campaigns and zero-to-one product launches.
• Proven track record of building pitch decks and sales materials that directly accelerate revenue and win rates.
• Data-informed and experiment-driven mindset with the ability to manage complex, cross-functional projects from concept through optimization.
• A growth mindset, high autonomy, and an eagerness to continuously test, learn, and iterate.

Responsibilities

• Own Positioning, Messaging, and Go-to-Market
• Develop and refine the core messaging framework that positions Rippling as a unified solution connecting a company's data stack with its employee graph and governance model.
• Tailor the "Two paths, one platform" narrative for diverse buyer personas, from technical data/IT teams evaluating infrastructure to HR and business leaders looking for actionable insights.
• Partner with GTM, brand, and product leadership to design and execute high‑impact launch strategies for Data Cloud features, BI/Analytics updates, and AI capabilities.

Skills

8–10+ years in product marketing

exceptional copywriting

cross-functional collaboration

revenue-oriented storytelling

Job description

Rippling is seeking a strategic Product Marketing Manager to own go-to-market for Rippling Data Cloud across SF/NYC/Seattle offices.

You will craft messaging, build GTM engine, enable sales, and launch campaigns that connect data innovations to real customer outcomes. The ideal candidate combines storytelling with rigorous analysis and has 8–10+ years in B2B SaaS marketing.

You will work with GTM, brand, and product teams to drive adoption at scale.