Data Cloud Product Marketing Lead — SF/NYC

Rippling; San Francisco (CA); Hybrid; USD 147,000 - 245,000; Full time

Job summary

Rippling is seeking a Product Marketing Lead for Data Cloud based in San Francisco or New York City. This strategic role involves crafting the go-to-market strategy, enabling sales teams, and developing compelling marketing content to drive adoption of Rippling's modern data stack.

The ideal candidate should have 8–10+ years of experience in product marketing and exceptional storytelling skills. Candidates will work closely with sales and product teams to connect technical innovations with everyday customer outcomes.

Qualifications

• 8–10+ years of experience in product marketing, preferably in B2B SaaS.
• Exceptional copywriting skills to translate complex concepts into accessible messaging.
• Experience with GTM campaigns and product launches.

Responsibilities

• Own the go-to-market strategy and narrative for Rippling Data Cloud.
• Develop and refine messaging for diverse buyer personas.
• Build high-impact sales enablement materials and train the sales organization.

Skills

8–10+ years of experience in product marketing

Exceptional copywriting and storytelling skills

Deep experience partnering with Sales and Product teams

Data-informed and experiment-driven mindset

Tools

Fivetran

Snowflake

dbt

Looker

Job description

Rippling is seeking a Product Marketing Lead for Data Cloud based in San Francisco or New York City. This strategic role involves crafting the go-to-market strategy, enabling sales teams, and developing compelling marketing content to drive adoption of Rippling's modern data stack.

The ideal candidate should have 8–10+ years of experience in product marketing and exceptional storytelling skills. Candidates will work closely with sales and product teams to connect technical innovations with everyday customer outcomes.