Product Marketing Manager, Contact Center - Webex Customer Experience

Cisco Systems, Inc.; North Carolina; Hybrid; USD 109,000 - 188,000; Full time

Job summary

Cisco is seeking a product marketing manager for the Webex Contact Center. This role involves driving product messaging and marketing strategies to connect and personalize customer interactions. The ideal candidate will have extensive experience in tech product marketing and strong problem-solving abilities. Join a dynamic, innovative environment at a Fortune 100 company and contribute to shaping the future of the contact center market.

Benefits

Quality medical, dental, and vision insurance

401(k) plan with Cisco matching contribution

Paid holidays, including a floating holiday and birthday off

Flexible vacation time off policy

Paid time to volunteer

Qualifications

• 10+ years of proven experience in tech product marketing.
• Experience in customer experience/contact center software preferred.
• Strong writing, graphic, and analytics skills required.

Responsibilities

• Spearhead development and communication of product messaging and positioning.
• Lead product marketing launches including various tactics.
• Collaborate with teams to create marketing content and strategies.

Skills

Creativity

Problem Solving

Writing

Graphic Skills

Analytics

Education

Bachelor's degree in marketing, business, or relevant field

Job description

Location:

Offsite, RTP, North Carolina, US

Alternate Location

Remote US - prefer east coast

Area of Interest

Webex (Collaboration)

Compensation Range

109700 USD- 187700 USD

Job Type

Professional

Job Id

1439495

The application window is expected to close on: 6/30/25.

Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received.

Meet the Team

At Webex by Cisco, we are laser-focused on capturing the $17B cloud contact center market opportunity and are growing a world-class team to help us get there!

Webex Contact Center is a “big bet” product for Cisco, and this is a unique opportunity for a seasoned product marketing manager to have a big impact at a Fortune 100 company and further accelerate our continued rapid category market share growth.

As part of our customer experience solution offering in our market-leading collaboration portfolio, Webex Contact Center provides the capability to connect and personalize every interaction a customer has with a business – from proactive digital communications, to self-service, to human engagement – all with our AI-powered, customer-trusted platform.

This is a high-impact, results-oriented role in the Webex Marketing organization, where you will work collaboratively with Product Management, Sales, Go-To-Market, and cross-functional Marketing teams (Solutions, Devices, Customer Advocacy, Brand, Integrated Marketing) in support of our business goals for Webex Contact Center.

This position is eligible to be fully remote where applicable.

Your Impact

You will be an instrumental and influential marketer who spearheads initiatives such as development and communication of crisp and compelling always-on product messaging and positioning, amplification of ongoing product innovations through launches and event presentations, creation of buyer journey messaging and supporting content, development of tools for sales and partner enablement, and strategic efforts with analysts.

• Maintain a deep understanding of market dynamics, customer insights, competitive landscape, and go-to-market strategies in target markets and target audiences to inform messaging and marketing strategies.
• Be a subject matter expert who develops compelling marketing plans, differentiated value propositions, use cases, product positioning and customer-focused messaging and content assets that aligns with their key buyer, influencer, and stakeholder priorities and where they are in their buying journey.
• Lead product marketing launches including various marketing tactics - press releases, launch materials, customer presentations and sales training materials.
• Bring clarity and conciseness to product communications, ensuring messages are clear, straightforward, and focused on describing the value delivered across sales materials, website copy, campaign assets, and other relevant channels.
• Create momentum and consistent market narrative with a defined external product messaging cadence. Create materials and narrative to enable sales and partners to communicate product and feature momentum and directions.
• Work with integrated marketing, brand, social, creative, content, and demand generation teams to develop content and assets to support campaigns aligned to key priorities and sales plays.
• Provide messaging and positioning and serve as product and business strategy and industry SME to support cross-functional content.
• Collaborate with the analyst relations team on key reports and develop meaningful relationships and communications with key industry analysts.
• Orchestrate the marketing mix and marketing programs to generate awareness, pipeline, opportunity, and loyalty.
• Report measurement of marketing campaign, program, project, asset efficiency and adoption, and required improvements.

Minimum Qualifications

• 10+ years of proven experience in tech product marketing
• Previous experience working with on premise migration efforts, cloud implementations, and AI within contact centers is ideal
• Bachelor’s degree in marketing, business, or relevant field
• B2B SaaS / software career experience and direct experience in customer experience / contact center software or a closely adjacent product is required for consideration.
• Highly creative and strong problem solver
• You want to bring top notch product marketing to B2B - from storytelling to the simplicity of messaging and design
• You have strong writing, graphic and analytics skills in order to develop product strategy, messaging, and positioning
• Be a self-starter, comfortable working in a fast paced environment, and with large cross-functional teams across Cisco

Why Cisco?

At Cisco, we’re revolutionizing how data and infrastructure connect and protect organizations in the AI era – and beyond. We’ve been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint. Simply put – we power the future.

Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you’ll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere.

We are Cisco, and our power starts with you.

Message to applicants applying to work in the U.S. and/or Canada:

When available, the salary range posted for this position reflects the projected hiring range for new hire, full-time salaries in U.S. and/or Canada locations, not including equity or benefits. For non-sales roles the hiring ranges reflect base salary only; employees are also eligible to receive annual bonuses. Hiring ranges for sales positions include base and incentive compensation target. Individual pay is determined by the candidate's hiring location and additional factors, including but not limited to skillset, experience, and relevant education, certifications, or training. Applicants may not be eligible for the full salary range based on their U.S. or Canada hiring location. The recruiter can share more details about compensation for the role in your location during the hiring process.

U.S. employees haveaccess to quality medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, short and long-term disability coverage, basic life insurance and numerous wellbeing offerings.

Employees receive up to twelve paid holidays per calendar year, which includes one floating holiday (for non-exempt employees), plus a day off for their birthday. Non-Exempt new hires accrue up to 16 days ofvacation time off each year, at a rate of 4.92 hours per pay period. Exempt new hires participate in Cisco’s flexible Vacation Time Offpolicy, which does not place a defined limit on how much vacation time eligible employees may use, but is subject to availability and some business limitations. All new hires are eligible for Sick Time Off subject to Cisco’s Sick Time Off Policy and will have eighty (80) hours of sick time off provided on their hire date and on January 1st of each year thereafter. Up to 80 hours ofunused sick timewill be carried forwardfrom one calendar yearto the nextsuch that the maximum number of sick time hours an employee may have available is160 hours. Employees in Illinois have a unique time off program designed specifically with local requirements in mind. All employees also have access to paid time away to deal with critical or emergency issues. We offer additional paid time to volunteer and give back to the community.

Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components. For quota-based incentive pay, Cisco typically pays as follows:

.75% of incentive target for each 1% of revenue attainment up to 50% of quota;

1.5% of incentive target for each 1% of attainment between 50% and 75%;

1% of incentive target for each 1% of attainment between 75% and 100%; and once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.

For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.

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