Product Marketing Manager, AI-Driven B2B Platforms

GenLogs Corporation; Chicago (IL); On-site; USD 95,000 - 150,000; Full time

Benefits offered by this job

Unlimited PTO

Sick leave

Federal holidays (US)

Flexible leave for caregiving and care

Paid parental leave

Professional development budget

Travel reimbursement

Job summary

GenLogs Corporation is seeking a Product Marketing Manager to build and own the Product Marketing function. You will translate complex technology into clear market messages, differentiate GenLogs in a competitive landscape, and shape how we communicate value to Shipper, Insurance, Public Sector, Trucking Carrier, and Broker audiences.

This hands-on role focuses on setting direction, launching new capabilities, and establishing scalable marketing processes as GenLogs grows.

Qualifications

• 7+ years of product marketing in a B2B tech or SaaS environment.
• Experience developing product positioning, messaging, and GTM strategies for complex products.
• Experience owning product launches and translating technical capabilities into market narratives.
• Strong writing and storytelling skills for diverse audiences.
• Experience collaborating with Product, Sales, and Marketing to influence strategy.
• Experience creating sales enablement materials and conducting market research.
• Strong project management in fast-moving environments.
• Data-informed approach to evaluating performance and opportunities.
• Comfort using AI tools to support research and work.

Responsibilities

• Develop and evolve GenLogs’ product and platform narrative across segments.
• Translate complex capabilities into clear explanations of what products do and whom they serve.
• Partner with Product to align roadmap with market problems and value.
• Own go-to-market strategy for new products and features, including audiences and launches.
• Coordinate with Product, Sales, and Marketing to prep teams and launches.
• Provide input on pricing, packaging, and strategy based on market needs.
• Create sales enablement assets like presentations, battlecards, and demos.
• Gather customer feedback and win/loss insights to improve messaging.
• Research industry trends and competitive positioning to identify opportunities.
• Develop competitive differentiation points for Sales and Leadership.

Skills

Product marketing

Messaging

Go-to-market

Storytelling

Cross-functional

Sales enablement

Market research

Project management

Data-driven

AI tools

Job description

GenLogs Corporation is seeking a Product Marketing Manager to build and own the Product Marketing function. You will translate complex technology into clear market messages, differentiate GenLogs in a competitive landscape, and shape how we communicate value to Shipper, Insurance, Public Sector, Trucking Carrier, and Broker audiences.

This hands-on role focuses on setting direction, launching new capabilities, and establishing scalable marketing processes as GenLogs grows.