Product Marketing Manager AI

Aiven; San Francisco (CA); On-site; USD 140,000 - 210,000; Full time

Job summary

Aiven is seeking a Senior PMM to own our AI go-to-market. You will craft the narrative for enterprise adoption of AI workloads and collaborate with customers, partners, and GTM teams to evangelize our open source data tools, managed on multi-cloud platforms.

You’ll work across product, marketing, and engineering leadership to shape the AI roadmap, deliver compelling marketing assets, and drive strategic launches in a fast-paced, high-growth environment.

Qualifications

• 6+ years in B2B product marketing in cloud/data/open source.
• Ability to articulate AI narrative and product choices.
• Understanding cloud and AI business models.
• Experience marketing a managed service built on open source (Kafka, PostgreSQL, OpenSearch, Clickhouse).
• Strong writing that communicates technical ideas clearly.
• Proficient with generative AI tools to boost efficiency.
• Comfortable in a high-growth, fast-paced environment.

Responsibilities

• Define and drive Aiven's overarching AI vision and narrative for enterprise AI workloads.
• Lead the creation of high-impact product marketing materials (website copy, sales enablement, keynote presentations).
• Partner with executives to shape the AI product roadmap across open source, multi-cloud and AI intersections.
• Conduct market and competitive analysis for AI/data infrastructure to identify opportunities and threats.
• Own and execute major product launches and GTM campaigns for new AI capabilities.
• Develop and execute a comprehensive enablement strategy for field, partners and customers.
• Serve as a key spokesperson for AI story in webinars, events, press and analyst engagements.

Skills

B2B product marketing

AI storytelling

cloud economics

open source marketing

technical writing

generative AI tools

Tools

Kafka

PostgreSQL

OpenSearch

Clickhouse

Job description

We’re a global team of over 400 people, working together to push the boundaries of open-source technology and multi-cloud solutions. Our vision is to help developers, builders, and creators bring their ideas to life with speed and simplicity, by providing a cloud data platform that makes open-source databases, search, streaming, and application infrastructure easily accessible to everyone.

Role Overview

Aiven is hiring a Senior PMM to own our AI go-to-market. You'll set the narrative for why enterprises building AI workloads should standardize on managed, open source data tools, and work closely with customers, Aiven partners, and the go-to-market organization to evangelize our story. This requires a deep understanding of the evolving AI and data infrastructure space and the key players within it. In this role you’ll work closely with Aiven execs and product, marketing, and engineering leadership

Core Responsibilities

• Define and drive Aiven's overarching AI vision and narrative, articulating the value of standardizing on open source data tools managed by Aiven for enterprise AI workloads.
• Lead the creation of high-impact product marketing materials (e.g., website copy, sales enablement, keynote presentations) focused on our AI-enabling data services.
• Partner closely with the executive team and product leaders to shape the AI product roadmap, bridging market needs with technical requirements at the intersection of open source, multi-cloud, and AI.
• Conduct comprehensive market and competitive analysis specifically for the AI/ML data infrastructure space to identify key opportunities and threats.
• Own and execute major product launches and GTM campaigns related to new AI capabilities and services.
• Develop and execute a comprehensive enablement strategy, ensuring the field, partners, and customers are equipped with the technical and commercial knowledge on how, where, and when to leverage Aiven for AI.
• Serve as a key spokesperson for Aiven’s AI story in high-profile webinars, industry events, and interactions with press and analysts.

Must-Have Qualifications

• 6+ years in B2B product marketing, ideally in cloud, data infrastructure, or open source
• You've built a narrative around AI before, not just helped with one, and you can explain the choices you made
• You understand how cloud and AI business models work and can articulate the challenges that companies face trying to build AI-ready systems
• Prior experience marketing a managed service or product built on an open source project (e.g., Kafka, PostgreSQL, OpenSearch, Clickhouse).
• Strong writer who can make technical ideas readable without dumbing them down or defaulting to AI.
• That said, you should absolutely know how to use generative AI tools to become more efficient at your job.
• You can operate in a high-growth, fast-paced environment