Product Marketing Manager

Vantage; New York (NY); Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Flexible PTO

Tools needed to get the job done

Meaningful equity

Remote friendly

Health, dental and vision

Job summary

Vantage is seeking its first Product Marketer to own go-to-market efforts for a rapidly shipping SaaS product. You will partner with Product, Engineering, Sales and Customer Success to drive adoption, pipeline, and a compelling narrative for technical buyers.

You’ll shape messaging, develop assets, and lead launches from ideation through execution, directly influencing how customers perceive and engage with our differentiated value in a fast-growing market.

Qualifications

• 5+ years of B2B SaaS product marketing experience for technical products and/or to technical audiences.
• Excellent written, verbal, and visual communication skills, with demonstrated experience creating high-impact content and enablement assets that inspire action and fuel growth.
• High-agency and entrepreneurial; excited to build the function from the ground up.
• Exceptional understanding of go-to-market strategy, product positioning, and messaging, with a strong eye for market opportunities and the competitive landscape.
• Proven experience leading the go-to-market side of product launches from start to finish.
• Experience balancing strategic vision and hands-on execution to drive measurable impact in a fast-paced, high-growth environment.
• A kind person
• Comfortable working directly with a wide range of stakeholders, from highly technical customers and engineers to GTM leadership and industry analysts.

Responsibilities

• Lead the marketing side of our product release process, partnering closely with Product, Engineering, Sales & Customer Success to bring a high-velocity roadmap to market with impact.
• Define and drive go-to-market strategy for new features, capabilities, integrations, and partnerships, from narrative development through execution.
• Build and maintain deep knowledge of the competitive landscape, turning it into positioning and assets that help Vantage win.
• Drive the development of content assets and sales enablement materials that accelerate pipeline and help advance each stage in the buyer journey.
• Interface directly with customers to deepen market understanding and turn their stories into compelling proof points.
• Support analyst relations, ensuring Vantage is well-represented and influential in the conversations that shape our category.

Job description

• Vantage is hiring its first Product Marketer, a high-impact, highly visible role at a company that ships fast and frequently while continually delivering innovative, customer-driven features and capabilities
• Our ideal candidate is a high-agency, technically fluent Product Marketer ready to build the function end-to-end. Partnering closely with Product, Engineering, and GTM teams, you’ll lead the marketing side of Vantage’s release process, shape positioning and messaging, drive adoption and pipeline, support analyst relations, and ensure our differentiated value shines in an accelerating market
• This is a rare and ideal environment for an ambitious Product Marketer who excels at crafting credible narratives for discerning, technical audiences and is genuinely energized by building from the ground up. You’ll never wait around for something meaningful to launch, and you’ll have direct access to a dream customer base of power users at transformative companies who are eager to engage, provide feedback, and champion our product
• Shape how we communicate our differentiated value to a technical, discerning market and drive messaging and positioning across go-to-market channels and assets
• Lead the marketing side of our product release process, partnering closely with Product, Engineering, Sales & Customer Success to bring a high-velocity roadmap to market with impact
• Define and drive go-to-market strategy for new features, capabilities, integrations, and partnerships, from narrative development through execution
• Build and maintain deep knowledge of the competitive landscape, turning it into positioning and assets that help Vantage win
• Drive the development of content assets and sales enablement materials that accelerate pipeline and help advance each stage in the buyer journey
• Interface directly with customers to deepen market understanding and turn their stories into compelling proof points
• Support analyst relations, ensuring Vantage is well-represented and influential in the conversations that shape our category

Benefits

• Flexible PTO
• Tools needed to get the job done
• Meaningful equity
• Remote friendly
• Health, dental and vision

• 5+ years of B2B SaaS product marketing experience for technical products and/or to technical audiences
• Excellent written, verbal, and visual communication skills, with demonstrated experience creating high-impact content and enablement assets that inspire action and fuel growth
• High-agency and entrepreneurial; excited to build the function from the ground up
• Exceptional understanding of go-to-market strategy, product positioning, and messaging, with a strong eye for market opportunities and the competitive landscape
• Proven experience leading the go-to-market side of product launches from start to finish
• Experience balancing strategic vision and hands-on execution to drive measurable impact in a fast-paced, high-growth environment
• A kind person
• Comfortable working directly with a wide range of stakeholders, from highly technical customers and engineers to GTM leadership and industry analysts