Product Marketing Manager

Commusoft; Chicago (IL); Hybrid; USD 85,000; Full time

Job summary

An innovative firm is seeking a dynamic Product Marketing Manager to spearhead marketing initiatives that drive growth in the US and UK markets. This role involves crafting compelling product messaging, executing go-to-market strategies, and leading a talented team. You will collaborate with various departments to ensure alignment with business objectives while conducting market research to inform strategies. Join a forward-thinking company that values diversity and creativity, and be part of a team that is transforming the field service software market. If you are passionate about making a positive impact and leading marketing efforts, this opportunity is perfect for you.

Benefits

Gym Membership Contribution

Healthcare Insurance

Dental Insurance

Vision Insurance

20 Days PTO

11 National Holidays

5 Paid Sick Days

Simple IRA

Snacks in the Office

Social Events

Qualifications

• Experience in product marketing with a focus on driving business growth.
• Strong strategic thinking and market research skills.

Responsibilities

• Lead product marketing initiatives to drive new business acquisition.
• Collaborate with cross-functional teams to align product messaging.

Skills

Product Marketing Strategy

Market Research

Cross-Functional Collaboration

Project Management

Communication Skills

Data Analysis

Leadership

Job description

Join to apply for the Product Marketing Manager role at Commusoft

Join to apply for the Product Marketing Manager role at Commusoft

This range is provided by Commusoft. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$85,000.00/yr - $85,000.00/yr

Who are we?

Come and Meet the Founder in this 1 minute video, where you'll get a firsthand glimpse into who we are and life here at Commusoft.

Global Mission Statement:

From the side project of an entrepreneurial university student to an award-winning global company, Commusoft continues to evolve and have a positive impact in the field service software market. Since 2006, we’ve not only transformed our own services and offerings, but we’ve transformed the business operations of thousands of service companies who rely on our software every day.

Our dedication to being a positive presence stretches far and wide, underpinning the entire journey that Commusoft employees take our clients on. Starting with making sure we only sell to businesses that can benefit from our solutions, to comprehensively supporting clients from day one, and always being open and transparent with our community - these commitments ensure sustainable growth for our clients and Commusoft alike. And none of it is possible without our hardworking and forward-thinking team.

Department Mission Statement:

Our Marketing department plays a massive part in Commusoft's growth, powering our success with creativity and innovation. We have three key areas: Product Marketing, Demand Generation, and Content Marketing. Our mission is to tell our brand's story and connect with our audience in ways that generate a qualified pipeline and grow our customer base. You’ll join a dynamic team of seven based in Chicago and London, working collaboratively across time zones to create impactful campaigns.

Inclusion and Belonging at Commusoft:

Our clients come from all walks of life and so do we. We draw upon our talented and diverse team of different cultures, backgrounds, and life experiences to ensure the success of our business. We have a ‘culture-add’ mindset rather than ‘culture-fit’ when it comes to our hiring process and we intend to genuinely drive transformational change when it comes to diversity, inclusion and belonging. If you're eager to take clients on a journey and help transform field service businesses for the better, you’ll be at home at Commusoft.

Role Overview:

As a Product Marketing Manager at Commusoft, you lead the strategy and execution of product marketing initiatives, focusing on driving new business acquisition and product-led growth (PLG) across the US and UK markets. You collaborate closely with cross-functional teams, including sales, content marketing, and client success, to ensure product messaging and positioning align with business goals and meet the needs of our Ideal Customer Profiles (ICPs).

You manage the Product Content Marketing Specialist, overseeing their work and fostering growth while contributing directly to successful product launches and campaigns. Your role requires strategic thinking, market research expertise, and the ability to craft compelling narratives that drive adoption, revenue growth, and market leadership.

What you’ll do:

Product Marketing Strategy and Execution:

• Product Messaging & Positioning: Craft and refine messaging that effectively communicates value propositions and resonates with ICPs in both markets.
• Go-to-Market Strategy: Develop and execute comprehensive GTM strategies for product and feature launches, ensuring alignment with broader company goals.
• PLG Initiatives: Lead cross-sell and upsell strategies for PLG products like sales, fleet, and SMS add-ons, driving adoption and revenue growth.
• Market Research: Conduct win-loss interviews, case studies, competitive analysis, and surveys to identify market trends, customer needs, personas, and VPs.

Cross-Functional Collaboration:

• Partner with product management to align marketing efforts with product release timelines and priorities.
• Work closely with sales teams to develop sales enablement materials that enhance effectiveness, reduce the sales cycle, and improve conversion rates.
• Collaborate with content marketing and demand generation teams to translate product messaging into compelling assets that support campaigns and drive leads.
• Coordinate with client success to leverage PLG strategies and ensure alignment on customer engagement efforts

Team Management:

• Oversee the Product Content Marketing Specialist, ensuring they deliver high-quality content that supports product marketing goals.
• Delegation & supervision: Assign responsibilities, monitor day-to-day performance, and provide guidance on priorities and deadlines.
• Performance Management: Conduct regular performance reviews and provide constructive feedback to ensure continued growth and success.
• Training & Development: Mentor the team, identify upskilling opportunities, and support career development.
• Recruitment & Onboarding: Participate in hiring processes and ensure smooth onboarding for new team members.

Project Ownership & Execution:

• Manage and execute product launches, ensuring clear goals, deliverables, and timelines.
• Lead the creation of client testimonials and case studies to support marketing and sales.
• Oversee the development of persona-based content that informs strategies and ensures relevance.
• Own marketing campaigns that drive growth, improve ICP targeting and expand into new verticals.

Your skills, behaviours and values:

• Excellent Communicator: You articulate ideas clearly and persuasively, whether it’s crafting messaging for a campaign, presenting a roadmap, or writing compelling copy for a landing page.
• Strategic Thinker: You excel at aligning product marketing initiatives with company objectives and making data-driven decisions.
• Market Expert: You know about market trends, competitive analysis, and customer insights to inform strategies.
• Messaging Specialist: You craft compelling narratives that differentiate Commusoft’s offerings and resonate with ICPs.
• Collaborative Leader: You work effectively across departments to ensure the success of product launches and ongoing campaigns.
• Data-driven: You analyze performance metrics to optimize strategies and achieve measurable outcomes.
• Organized & Proactive: You manage multiple projects and deadlines efficiently, maintaining focus on priorities.
• Empathetic Mentor: You support team growth and development, fostering a collaborative and high-performing environment

Salary & Benefits

The base salary is $85,000. Other elements of your compensation include:

Gym membership contribution - Healthcare, Dental, and Vision insurance - 20 days of PTO + 11 national holidays - 5 paid sick days - Simple IRA (equivalent to a 401K) - Snacks in the office - Social events - Focus on continuous training and access to conferences.

And you’d probably like to know that we have a hybrid working model (10 days a month in the office) but it is an open door so feel free to come in more if you'd like! Please note that for the first month you will be required to come in full-time 8am-5pm. We are based in Fulton Market, Chicago.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Product Management

• Industries

  Software Development

Referrals increase your chances of interviewing at Commusoft by 2x

Inferred from the description for this job

Medical insurance

Vision insurance

Pension plan

Get notified when a new job is posted.

Sign in to set job alerts for “Product Marketing Manager” roles.

Chicago, IL $136,000.00-$231,300.00 2 weeks ago

Director, Global Head of Brand Marketing - Facebook

Chicago, IL $227,000.00-$296,000.00 21 hours ago

Product Marketing Manager, Global YouTube Reputation Marketing

Chicago, IL $143,300.00-$214,900.00 1 week ago

Brand Manager, Away From Home Innovation

Sr. Product Marketing Manager, Amazon Fresh Grocery

Associate Director Brand Marketing, US Pasta

Associate Brand Manager, Innovation - Away From Home

Sr. Brand Manager, AFH Innovation - Customer

Brand Manager, Brand Growth & Innovation - Huggies Wipes

Chicago, IL $85,000.00-$110,000.00 1 week ago

Senior Brand Manager, Away From Home Global Innovation

Chicago, IL $170,000.00-$180,000.00 3 weeks ago

Chicago, IL $129,600.00-$163,400.00 20 hours ago

Chicago, IL $79,605.00-$99,507.00 1 week ago

Chicago, IL $296,000.00-$356,000.00 4 days ago

Brand Growth and Innovation, Brand Manager - Household Care

Director of Marketing - Food Distributor

Greater Chicago Area $140,000.00-$160,000.00 1 week ago

Product Marketing Manager, Product Enablement

Chicago, IL $143,300.00-$214,900.00 3 days ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.