Product Marketing Lead, Intelligence Center X — Remote

Siemens AG; Frankfort (KY); Remote; USD 124,000 - 223,000; Full time

Job summary

Siemens Digital Industries Software is seeking a Product Marketing Lead for Intelligence Center X to shape portfolio narrative, messaging architecture, and integrated go-to-market strategy across AI, data, and workflow components. The role collaborates with Brand, Solutions Marketing, Sales, and Executive teams to drive alignment, launches, and customer value realization in a remote US setting.

A seasoned leader with enterprise software experience translates complex tech into compelling customer

Qualifications

• 12+ years of progressive experience in Product Marketing, Solutions Marketing, Portfolio Marketing, or a related strategic marketing function.
• Experience marketing enterprise software, AI, data platforms, application development technologies, cloud solutions, or related technical products.
• Proven track record of developing portfolio-level positioning, messaging, and go-to-market strategies.
• Ability to connect technical innovation to measurable customer and business outcomes.

Responsibilities

• Define and communicate how the Intelligence Center X portfolio enables meaningful customer and business outcomes.
• Develop a clear and compelling "better together" story that explains the role, value, and interaction of products across the portfolio.
• Articulate how Intelligence Center X fits within the broader Siemens Software ecosystem, including industrial data, domain expertise, business processes, and digital transformation initiatives.
• Establish messaging standards, governance processes, and alignment mechanisms that ensure consistency across the organization.
• Translate sophisticated AI, application development, graph technology, ontology, machine learning, and data capabilities into clear customer benefits and market differentiation.
• Collaborate with Brand, Solutions Marketing, Demand Generation, Product Management, Sales, and Executive Leadership teams to activate messaging through campaigns, web experiences, content journeys, events, and pipeline programs.

Job description

Siemens Digital Industries Software is seeking a Product Marketing Lead for Intelligence Center X to shape portfolio narrative, messaging architecture, and integrated go-to-market strategy across AI, data, and workflow components. The role collaborates with Brand, Solutions Marketing, Sales, and Executive teams to drive alignment, launches, and customer value realization in a remote US setting.

A seasoned leader with enterprise software experience translates complex tech into compelling customer