Product Marketing Engineer

Keysight Technologies; Dallas (TX); Remote; USD 93,000 - 185,000; Full time

Job summary

An established industry player is seeking a passionate Product Marketing Engineer to drive innovation across various sectors including wireless communications and automotive. This role offers the opportunity to work remotely while developing impactful digital marketing campaigns that highlight cutting-edge products. Join a dynamic team where you will collaborate with top tech minds and own your projects, all while simplifying complex concepts for a global audience. If you thrive in a fast-paced environment and are eager to make a difference, this position could be your next career move.

Benefits

Medical, dental, and vision insurance

401(k) Plan

Flexible Time Off

Tuition Reimbursement

Employee Stock Purchase Plan (ESPP)

Qualifications

• 2-5 years of product marketing experience required.
• Strong presentation and storytelling skills for digital content.

Responsibilities

• Lead global marketing campaigns for RF, digital, and power products.
• Analyze program performance to ensure marketing goals are met.

Skills

Product Marketing

Technical Writing

Presentation Skills

Analytical Skills

Digital Content Creation

Education

Bachelor's degree in Electrical Engineering

Tools

Eloqua

Domo

Job description

Overview

Keysight is at the forefront of technology innovation, delivering breakthroughs and trusted insights in electronic design, simulation, prototyping, test, manufacturing, and optimization. Our approximately 15,000 employees create world-class solutions across communications, 5G, automotive, energy, quantum, aerospace, defense, and semiconductor markets for customers in over 100 countries. Learn more about what we do.

Our powerful, award-winning culture embraces a bold vision of where technology can take us and a passion for tackling challenging problems with industry-first solutions. Diversity, equity & inclusion are integral to our culture and drivers of innovation at Keysight. We believe that when people feel a sense of belonging, they can be more creative, innovative, and thrive throughout their careers.

Responsibilities

Are you ready to drive innovation across industries like wireless communications, data center networking, automotive, aerospace, and defense?

At Keysight, we're seeking a passionate and driven Product Marketing Engineer to help accelerate our impact through world-class test and measurement solutions. If you thrive in a fast-paced, technical environment and enjoy crafting compelling stories for both technical and business audiences, we want you on our team!

This dynamic role involves being a key part of a high-performing marketing team, working remotely from anywhere in Canada or the US. Your focus will be on developing and executing impactful digital marketing campaigns that showcase our cutting-edge products and solve real-world challenges for engineers and innovators worldwide.

1. Strategy and Messaging
   Lead global marketing campaigns, creating strategies that promote Keysight's RF, digital, and power products. Develop messaging, eBooks, whitepapers, use cases, product demos, and videos to engage and inspire potential customers globally, promoting both new and existing products.
2. Collaboration & Program Implementation
   Work closely with regional marketing teams, product managers, and go-to-market experts to define and execute marketing initiatives. Create high-impact programs that generate quality leads and raise awareness for your product portfolio.
3. Measure Success & Drive Continuous Improvement
   Analyze and track program performance to ensure marketing efforts meet goals and deliver measurable results. Adjust campaigns to improve audience engagement and the customer journey. Collaborate with a talented team of design, brand, advertising, and PR experts to create impactful campaigns.

Why Keysight?

• Work remotely from anywhere in Canada or the US
• Be part of a forward-thinking company revolutionizing industries
• Collaborate with some of the brightest minds in tech
• Access to a talented and supportive team of experts
• Own your projects, challenge conventional thinking, and drive innovation

Qualifications

• Bachelor's degree in electrical engineering or related field (or equivalent)
• 2-5 years of product marketing experience
• Strong presentation skills for virtual and online events
• Experience in writing marketing content and developing global programs, including technical content, messaging, whitepapers, eBooks, videos, etc.
• Proven success leading campaigns with clear goals and measurable outcomes
• Passion for simplifying complex concepts and making them relatable
• Excellent writing and storytelling skills, especially in digital content creation
• Strong analytical skills; familiarity with tools like Eloqua and Domo is a plus
• Experience working with global, cross-functional teams on high-impact initiatives

**Careers Privacy Statement**

Keysight is an Equal Opportunity Employer.

Qualified applicants will be considered without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or other protected categories.

The role level depends on experience, education, and skills; most offers will be between the minimum and midpoint of the salary range listed below.

California Pay range: MIN $100,850.00 - MAX $184,430.00

Colorado pay range: MIN $93,380.00 - MAX $155,630.00

District of Columbia pay range: MIN $93,380.00 - MAX $155,630.00

Hawaii pay range: MIN $93,380.00 - MAX $155,630.00

Illinois pay range: MIN $93,380.00 - MAX $155,630.00

Maryland pay range: MIN $93,380.00 - MAX $155,630.00

Massachusetts pay range: MIN $100,850.00 - MAX $168,080.00

Minnesota pay range: MIN $93,380.00 - MAX $155,630.00

New Jersey City pay range: MIN $100,850.00 - MAX $168,080.00

New York pay range: MIN $110,660.00 - MAX $184,430.00

Vermont pay range: MIN $93,380.00 - MAX $155,630.00

Washington state pay range: MIN $93,380.00 - MAX $155,630.00

Note: Pay ranges vary by region for other locations.

This role is eligible for Keysight Results Bonus Program.

US employees may also be eligible for benefits including:

• Medical, dental, and vision insurance
• Health Savings Account
• Flexible Spending Accounts for healthcare and dependent care
• Life, accident, disability insurance
• Business Travel Accident and Business Travel Health insurance
• 401(k) Plan
• Flexible Time Off, Paid Holidays
• Paid Family Leave
• Discounts and Perks
• Tuition Reimbursement
• Adoption Assistance
• Employee Stock Purchase Plan (ESPP)
• Restricted Stock Units