Product Marketing Director

StealthWatch; Boston (MA); On-site; USD 180,000 - 240,000; Full time

Job summary

StealthWatch is seeking a Director of Product Marketing to lead strategy, messaging, and content for runtime security and CNAPP technologies. You will balance hands-on content creation with managing a growing team, shaping GTM, and collaborating across Product, Sales, and Marketing.

The ideal candidate combines cybersecurity domain expertise with strong leadership, storytelling, and a track record of successful product launches in a fast-paced environment.

Qualifications

• Cybersecurity product marketing experience with runtime security/CNAPP.
• Experience leading a team.
• Strong cloud security and application security knowledge.
• Excellent writing and storytelling with hands-on content creation.
• Proven record of product launches and GTM execution.

Responsibilities

• Product Marketing Strategy: Own product positioning, messaging and go-to-market strategy.
• Content Creation: Remain hands-on in creating collateral, briefs, website content, blogs, presentations.
• Technical Messaging: Translate runtime security/CNAPP capabilities into clear value propositions.
• Team Leadership: Manage and develop a small product marketing team for growth.
• Go-to-Market Execution: Lead launches and campaigns with Product, Sales and Marketing.
• Sales Enablement: Develop messaging and competitive intelligence to support revenue.
• Market Intelligence: Monitor competitors and industry trends to inform strategy.
• Cross-functional Collaboration: Work with Product, Engineering, Sales, and Marketing for alignment.

Skills

Product marketing strategy

Content creation

Technical messaging

Team leadership

Go-to-market

Sales enablement

Market intelligence

Cross-functional collaboration

Job description

StealthWatch has partnered with the first-to-market runtime security start-up, and they’re looking for a Director of Product Marketing to take their content to the next level!

This company has developed game-changing runtime security technology that is rapidly gaining traction with some of the largest enterprises across the US. With strong series C funding, 300% YoY ARR growth, and an expanding US presence, they’re scaling quickly and investing heavily in building a world-class GTM team.

This role is a hands-on Director role, still on the tools creating content but also managing a small team that will continue to grow in the near future!

The ideal candidate will have proven leadership experience and a strong background in runtime security and/or CNAPP. They must be equally comfortable setting strategy, developing people and personally creating compelling content that communicates complex security technologies to technical and commercial audiences.

Duties and Responsibilities

• Product Marketing Strategy: Own product positioning, messaging and go-to-market strategy, ensuring alignment with business objectives and product roadmaps.
• Content Creation: Remain hands-on in creating product collateral, solution briefs, website content, blogs, presentations and competitive battlecards.
• Technical Messaging: Translate complex runtime security and CNAPP capabilities into clear, differentiated value propositions for technical and enterprise audiences.
• Team Leadership: Manage, mentor and develop a small product marketing team, with responsibility for growing the team as the business expands.
• Go-to-Market Execution: Lead product launches and campaigns in collaboration with Product Management, Sales and Marketing.
• Sales Enablement: Develop the messaging, content and competitive intelligence needed to support sales teams and drive revenue.
• Market Intelligence: Monitor competitors, industry trends and customer needs to inform positioning and product marketing strategy.
• Cross-functional Collaboration: Work closely with Product, Engineering, Sales and Marketing to ensure consistent messaging and effective execution.

Requirements and Experience:

• Proven product marketing experience within cybersecurity, with essential experience in runtime security and/or CNAPP/Cloud Security.
• Previous experience leading or managing a team.
• Strong technical understanding of cloud security, cloud-native technologies and application security.
• Excellent writing, messaging and storytelling skills, with a track record of creating content personally.
• Experience with product launches, go-to-market strategy, competitive positioning and sales enablement.
• Ability to balance strategic leadership with hands‑on execution in a growing, fast‑paced business.