Product Marketing Budget Associate Manager

Salesforce; Atlanta (GA); On-site; USD 80,000 - 110,000; Full time

Benefits offered by this job

Time off

Medical insurance

Dental insurance

Vision insurance

Mental health support

Parental leave

Life insurance

Disability insurance

401(k)

Employee stock purchase plan

Job summary

Salesforce seeks a Product Marketing Budget Associate Manager to lead budget governance for the Applications Product Marketing team. You will partner with PMMs, Finance, and Procurement to optimize resource allocation and forecasting, ensuring efficient procurement and accurate reporting.

You will own end-to-end budget tracking, develop planning models, and build executive dashboards to translate complex data into strategic insight for leadership.

Qualifications

• 2–4 years of experience in marketing operations, financial analysis, budget management, or business operations.
• Financial literacy with PO lifecycles, forecasting, and procurement processes.
• Advanced proficiency in Excel/Google Sheets (vlookups, pivot tables, financial modeling).
• Experience with ERP software (SAP, Coupa, Oracle, Anaplan) and reporting tools (Tableau, Power BI).
• Strong cross-functional coordination and executive communication skills.
• Bonus: project management experience (Agile, Asana, Monday.com).

Responsibilities

• Own end-to-end budget tracking, forecasting, and reporting for the Applications Product Marketing organization.
• Monitor real-time spend against planned targets and re-allocation opportunities.
• Lead annual and quarterly financial planning cycles with models and templates.
• Direct PIR lifecycle with PMMs to ensure timely submission and approvals.
• Track PIRs, vendor contracts, purchase orders, and invoices; perform monthly reconciliations.
• Build dynamic dashboards and executive reports translating data into insights.

Skills

Excel/Sheets

Financial modeling

PO lifecycle

Budget management

Forecasting

Cross-functional coordination

Executive communication

Agile/PM tools

Tools

SAP

Coupa

Oracle

Anaplan

Tableau

PowerBI

Job description

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.Job CategoryMarketing & CommunicationsJob DetailsAbout SalesforceSalesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.Job Title: Product Marketing Budget Associate ManagerRole Summary The Product Marketing Budget Associate Manager leads day-to-day financial operations and budget governance for the Applications Product Marketing team. This role bridges marketing strategy and financial execution, ensuring optimal resource allocation, accurate forecasting, and seamless procurement. You will serve as the core operational partner to Product Marketing Managers (PMMs), Finance, and Procurement, driving fiscal discipline while streamlining cross-functional workflows.Key ResponsibilitiesBudget Management & ForecastingOwn end-to-end budget tracking, forecasting, and reporting for the Applications Product Marketing organization.Monitor real-time spend against planned targets, proactively identifying variances, risks, and re-allocation opportunities.Lead annual and quarterly financial planning cycles by developing models, consolidating team inputs, and preparing decision-ready templates.Procurement & Workflow ExecutionDirect the lifecycle of Purchase/Invoice Requests (PIRs), working directly with PMMs to ensure timely submission and swift approval routing.Actively track and unblock stalled PIRs, vendor contracts, purchase orders, and invoices to prevent project delays or budget forfeit.Perform monthly financial reconciliations in partnership with Finance to maintain accurate accruals and ledger integrity.Executive Reporting & Process OptimizationBuild and maintain dynamic dashboards and executive reports that translate complex financial data into concise, strategic insights.Continuously audit and optimize budget tracking systems, tools, and workflows to improve operational efficiency.Establish standard operating procedures (SOPs) for financial requests to train and onboard team members on procurement protocols.Cross-Functional & Project SupportServe as the primary liaison between Marketing, Finance, and Procurement to resolve discrepancies and align spend with strategic priorities.Provide ad-hoc financial analysis and lightweight project management support for broader marketing initiatives as capacity allows.QualificationsExperience: 2–4 years of experience in marketing operations, financial analysis, budget management, or business operations.Financial Literacy: Proven capability in managing large operational budgets, variance analysis, purchase order lifecycles, and forecasting.Technical Skills: Advanced proficiency in Excel/Google Sheets (vlookups, pivot tables, financial modeling); experience with enterprise procurement/ERP software (e.g., SAP, Coupa, Oracle, Anaplan) and reporting tools (e.g., Tableau, PowerBI) is a plus.Core Competencies: Strong cross-functional coordination, assertive problem-solving, high attention to detail, and clear executive communication skills.Bonus: Project management experience (Agile, Asana, Monday.com) or familiarity with product marketing organization structures.Unleash Your PotentialWhen you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best , and our AI agents accelerate your impact so you can do your best . Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.AccommodationsIf you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form .Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.Posting StatementSalesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.