Product Marketer - SaaS DataOps & Webinars (Remote)

DBSync Inc.; EUA; Teletrabalho; MXN 450 000 - 750 000; Tempo integral

Resumo da oferta

DBSync is seeking a Product Marketer to craft and execute go‑to‑market strategies for our data integration software. You will develop compelling messaging around data replication and CDC, and drive demand through webinars, content, and campaigns.

The role emphasizes understanding DataOps, cloud databases, and SaaS dynamics, with a focus on engaging technical professionals across Latin America. A strong collaboration with sales and product teams is expected.

Qualificações

• Bachelor's degree in computer science, engineering, or related field.
• MBA with specialization.
• 3–5 years of professional experience in Strategy, Marketing, or Technology.

Responsabilidades

• Craft and deliver product messaging focused on data replication and CDC solutions across channels.
• Host webinars and videos to educate customers on product capabilities and benefits.
• Analyze market trends, customer behavior, and competitor offerings to inform marketing strategies.
• Collaborate with cross‑functional teams to create go‑to‑market plans for launches and campaigns.
• Define target customer segments, value propositions, and distribution channels.
• Create marketing collateral including demos, data sheets, whitepapers, blog posts, and videos.
• Develop presentations and training materials for the sales team.
• Plan and execute campaigns to generate leads and drive engagement.
• Use analytics to track campaign ROI and performance.
• Support ABM initiatives and foster customer advocacy.

Conhecimentos

SaaS marketing

Marketing strategy

Technical communication

CRM tools

Webinars & presentations

Formação académica

Bachelor's in CS/Engineering

MBA specialization

Ferramentas

Salesforce

D365+

Snowflake

Azure

AWS

Redshift

MySQL

SQL Server

PostgreSQL

Descrição da oferta de emprego

DBSync is seeking a Product Marketer to craft and execute go‑to‑market strategies for our data integration software. You will develop compelling messaging around data replication and CDC, and drive demand through webinars, content, and campaigns.

The role emphasizes understanding DataOps, cloud databases, and SaaS dynamics, with a focus on engaging technical professionals across Latin America. A strong collaboration with sales and product teams is expected.