Product Manager Vertical Search Ads Mandarin Speaking Project intern (Content and Service Ads) [...]

TikTok Inc.; San Jose (CA); On-site; USD 48,216 - 75,768; Part time

Benefits offered by this job

Health insurance

Paid holidays

Paid sick time

Housing allowance (for non-remote workers)

Job summary

TikTok is seeking a Product Manager Project Intern in San Jose, CA. In this role, you'll be part of the Global Monetization Product team, helping to empower brands and maximize their potential through innovative advertising strategies. You will gain hands-on experience with real advertising products and develop your product management skills in a fast-paced environment.

The ideal candidate should be pursuing a degree in Computer Science or a related field and have a basic understanding of digital advertising. Fluency in Mandarin and English is essential for communication with global teams.

Qualifications

• Currently pursuing a degree in a relevant field.
• Experience or knowledge in product management or e-commerce.
• Ability to work for 4 months or longer, preferably 5 days a week.

Responsibilities

• Assist in formulating advertising strategies to enhance media revenue.
• Optimize search ads product capabilities and strategies.
• Conduct in-depth analysis of industry trends.

Skills

Strategic thinking

Data analysis

Digital advertising understanding

Fluency in English

Fluency in Mandarin

Education

Bachelor's or Master’s degree in Computer Science or related fields

Job description

Responsibilities

Team Introduction: As part of our Global Monetization Product, we empower brands to effortlessly connect with their audiences and maximize their potential. Our mission is to simplify and inspire clients to achieve their goals, explore new possibilities, and create value through international short‑video platforms.

As a team member, you will leverage qualitative and quantitative research to gather user feedback, develop deep customer insights, and collaborate cross‑functionally with design, product, and marketing teams to drive business success.

As a Product Manager Project Intern, you will contribute to impactful short‑term projects, gaining hands‑on experience with real advertising products. You will learn how product teams identify customer problems, define solutions, work with cross‑functional partners, and measure impact in a fast‑paced global environment.

This role is a strong opportunity to build practical product management skills while exploring your interest in ads, e‑commerce, and AI‑powered creative products.

• Assist in formulating search advertising strategies for global commercial products to enhance media revenue (including but not limited to traffic strategies and ad format innovation).
• Continuously optimize search ads product capabilities and strategies to improve monetization efficiency.
• Monitor industry trends, conduct in‑depth analysis, and contribute to strategic adjustments and product innovation.

Qualifications

• Currently in the process of obtaining a Bachelor’s or Master’s degree in Computer Science or related fields.
• Basic understanding of digital advertising/search ads, with the ability to assist in designing and implementing industry solutions.
• Strong strategic thinking, planning, and data analysis skills with a logical mindset.
• Able to intern for 4 months or longer; candidates available to work 5 days a week are preferred.
• Prior internship or project experience in product management, ads, e‑commerce, creator/creative tools, or data analysis is preferred.
• Fluency in both English and Mandarin required. The role involves frequent communication with global teams, clients, and stakeholders in English‑speaking regions as well as Chinese‑speaking markets. Proficiency in Mandarin is essential to effectively engage with Chinese‑speaking partners, understand cultural nuances, and navigate business transactions in key markets, ensuring smooth cross‑cultural collaboration and market expansion.

Benefits

The hourly rate range for this position in the selected city is $35 – $55.

Benefits may vary depending on the nature of employment and the country work location. Interns have day one access to health insurance, life insurance, wellbeing benefits and more. Interns also receive 10 paid holidays per year and paid sick time (56 hours if hired in first half of the year, 40 if hired in second half). Interns who are not working 100 % remote may also be eligible for a housing allowance.

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

EEO Statement

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

• Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
• Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems;
• Exercising sound judgment.

Policy

By submitting an application for this role, you accept and agree to our global applicant privacy policy, which may be accessed at https://careers.tiktok.com/legal/privacy.