Product Manager, RethinkBH

RethinkFirst; United States; Remote; USD 90,000 - 130,000; Full time

Benefits offered by this job

Health, dental, & vision benefits

Flexible PTO

11 paid company holidays

401k + matching

Parental leave

RethinkCare platform access

Job summary

RethinkFirst is hiring a Product Manager to drive AI-enabled product strategy for behavioral health, education, and wellbeing platforms. You will own the product lifecycle from discovery through iteration, partnering with design and engineering to deliver scalable solutions that improve workflows and outcomes.

Experience in healthcare PM/EMR, APIs, and ABA is highly valued. This role offers remote work with potential travel and a strong emphasis on data-driven decision-making and ROI.

Qualifications

• Track record of owning and improving a product with measurable growth.
• Willingness to travel occasionally as needed.
• Experience with APIs (FHIR/HL-7 preferred).
• Background in Healthcare Practice Management and EMR solutions.
• ABA experience strongly preferred.

Responsibilities

• Define and drive product vision, roadmap, and positioning.
• Identify and prioritize AI/ML opportunities to solve clinical and operational needs.
• Build ROI-driven business cases and AI value creation.
• Understand user personas across clinical and business contexts.
• Own end-to-end product lifecycle from discovery to launch and iteration.
• Translate strategy into epics, features, and backlogs for Agile teams.
• Partner with design and engineering to deliver scalable solutions.
• Use AI-assisted workflows to accelerate development and testing.
• Define success metrics and optimize product performance.

Skills

Product ownership

Growth metrics

Travel flexibility

APIs (FHIR/HL7)

Healthcare PM/EMR experience

ABA experience

Tools

APIs

Job description

AboutRethinkFirst

RethinkFirstbuilds technology that helps people thrive across behavioral health, education, caregiving, workplace wellbeing, and human services. ThroughRethinkBH,RethinkCare, and RethinkEd, we support a wide range of users, including clinicians, educators, caregivers, employers, administrators, families, and learners.

Our products solve meaningful, complex, human-centered problems. We believegreat designcan bring clarity to complexity, help users feel confident in moments that matter, and support better outcomes across care, education, and wellbeing.

Job Summary
The Product Managementfunction atRethinkBHfocuses on delivering meaningful, user-centric products that help patients and ABA practices by improving workflows, communication,andtreatment outcomes.

Product Managers driveproduct vision, strategy, metrics, roadmaps, and prioritized backlogs. The Product Manager is at the center of where users,business, product, design, analytics, and engineering meet.The product manager is expected to heavilyleverageAI tools tobuilduser experiences for user review and handoffto engineering.

Key Responsibilities

Product Strategy & AI Innovation

• Define and drive product vision, roadmap, and positioning

• Identifyand prioritize AI/ML opportunities to solve clinical and operational needs

• Build business cases grounded in ROI, data insights, and AI-driven value creation

• Stay ahead of market trends, especially in AI, digital health, and ABA solutions

• Leverage AI tools (e.g., prototyping, copilots) to rapidly design andvalidateuser experiences

Customer & Insights

• Deeply understand user personas and workflows across clinical and business contexts

• Use qualitative + quantitative data (incl. AI-driven analytics) to uncover insights

• Continuously gather stakeholder feedback to inform product direction and adoption

Execution & Delivery

• Own end-to-end product lifecycle from discovery to launch and iteration

• Translate strategy into epics, features, and prioritized backlogs for Agile teams

• Partner with design and engineering to deliver high-quality, scalable solutions

• Use AI-assisted workflows to accelerate development, testing, and iteration

• Align stakeholders, manage dependencies, and drivetimelydelivery

Performance & Growth

• Define and track success metrics; use data tooptimizeproduct performance

• Monitor adoption,utilization, and outcomes; iterate using experimentation (A/B testing, rapid prototyping)

• Own product P&L and ensure sustainable growth and impact

Qualifications

• Track recordof successfully owning and improving a product, with growth numbers to support product adoption

• Ability to travel occasionally as needed

• Experience in APIs (FHIR and HL-7 if possible)

• Background in developing Healthcare Practice Management and EMR solutions

• ABA Experience strongly preferred

Benefits:

• Generous health, dental, & vision benefits package
• Flexible paid time off
• 11 paid company holidays
• 401k + matching
• Parental leave
• Access to our award-winning RethinkCare platform supporting neurodiversity in the workplace through parental success, professional resilience, and personal wellbeing.
  

Location: Remote opportunities are available to candidates who reside in the following states: AL, AZ, CT, FL, GA, HI,IA,IL, IN, KY, LA, MD, MA, MI, MN, MO,MT,NC, NE, NH, NJ, NV, OH, OR, PA, RI, TN, TX, VA, WA, WI, WY

Our commitment to an inclusive workplace

RethinkFirst is an equal opportunity employer and is committed to providing a workplace free from harassment and discrimination. We celebrate the unique differences of our employees because that is what drives curiosity, innovation, and the success of our business. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, status as a protected veteran, or any other protected category under applicable federal, state, and local laws. Accommodations are available for applicants with disabilities.

#remote
#BI-Remote