Product Manager - Market Development

Envista Holdings Corporation; Finland (MN); On-site; USD 74,217 - 114,181; Full time

Job summary

Envista Holdings Corporation, via DEXIS, seeks a Market Development Product Manager in Tuusula, Finland, to drive growth across Emerging Markets by identifying expansion opportunities and localizing go-to-market strategies.

You will lead demand generation, strengthen distributor networks, forecast performance, and contribute to product roadmap and regional launches, traveling up to 25–40% as needed.

Qualifications

• Bachelor’s degree required; Master's Degree preferred.
• 5–10+ years in Product Management, Market Development, or Commercial Strategy.
• Experience in Emerging Markets and distributor-led models.
• Medical device, dental, or imaging experience preferred.
• Strong financial and analytical capability.

Responsibilities

• Define and execute regional market development strategies and identify high-potential markets.
• Develop and localize go-to-market approaches (segmentation, pricing, channels, training).
• Drive demand generation through KOL engagement, clinical education, and digital campaigns.
• Strengthen distributor performance and expand channel partnerships.
• Lead forecasting, performance tracking, and KPI-driven actions.
• Contribute to product roadmap decisions and regional launch planning.
• Enhance installed base utilization through services, software, and ecosystem adoption.
• Collaborate with Regulatory Affairs to ensure timely product registrations in priority markets.

Skills

Product Management

Market Development

Commercial Strategy

Emerging Markets

KOL engagement

Education

Bachelor's degree

Master's degree preferred

Job description

## Product Manager - Market DevelopmentApplylocations: Finland, Uusimaa, Tuusulatime type: Full timeposted on: Posted 6 Days Agojob requisition id: R5026675**Job Description:**Join DEXIS, part of Envista, as a Market Development Product Manager. In this role, you will drive growth across Emerging Markets (LATAM, APAC, and MEA) by identifying expansion opportunities, enabling localized go-to-market execution, and accelerating adoption of the imaging portfolio. This role focuses on market expansion, demand generation, and commercial capability building aligned with business goals. The position is based in Tuusula.**Role & Responsibilities** In this role, you will lead the growth of our Emerging Markets by translating strategy into tangible results across priority countries. You act as a key partner to regional stakeholders and drive market development through data-driven insights and strong commercial execution.**Your key responsibilities include:*** Defining and executing regional market development strategies and identifying high-potential markets* Developing and localizing go-to-market approaches (segmentation, pricing, channels, training)* Driving demand generation through KOL engagement, clinical education, and digital campaigns* Strengthening distributor performance and expanding channel partnerships* Leading forecasting, performance tracking, and KPI-driven actions* Contributing to product roadmap decisions and regional launch planning* Enhancing installed base utilization through services, software, and ecosystem adoption* Collaborating with Regulatory Affairs to ensure timely product registrations in priority marketsYou will succeed by combining strategic thinking with hands-on execution—building scalable playbooks, driving market share growth, and delivering measurable business impact across diverse markets.**Job Requirements:**We are looking for a commercially driven, strategic professional who combines strong analytical capabilities with hands-on execution.**Qualifications:*** Bachelor’s degree required; Master's Degree preferred* 5–10+ years in Product Management, Market Development, or Commercial Strategy* Experience in Emerging Markets and distributor-led models* Medical device, dental, or imaging experience preferred* Strong financial and analytical capability**Core Competencies*** Leadership – builds trust, takes initiative, and drives alignment across stakeholders* Influence – gains support across teams, regions, and external partners* Strategic Thinking – makes sound decisions that support growth and market priorities* Communication – communicates clearly across functions, regions, and cultures* Global Mindset – understands diverse markets, channels, and customer needs* Results Orientation – delivers measurable outcomes and follows through on priorities* Judgment and Courage – makes tough decisions and navigates ambiguity with confidence* Integrity – acts ethically and upholds company standards in all interactionsThis is a full-time, permanent position based primarily on-site in Tuusula, but it also requires international travelling up to 25–40%, depending on business needs, market priorities, and key commercial activities.This is a unique opportunity to take on a high-impact role at the forefront of our Emerging Markets growth, where you can directly influence business performance and market expansion across a global landscape. You will work in an international and collaborative environment that values initiative, accountability, and new ideas, while offering strong opportunities for professional growth and career development. With us, you will have the chance to shape go-to-market strategies, drive innovation, and see the tangible results of your work in a dynamic and evolving business.