Product Manager – Landing Pages & Digital Growth

Staples, Inc.; Framingham (MA); On-site; USD 120,000 - 160,000; Full time

Benefits offered by this job

Inclusive culture

Flexible PTO

Online and Retail Discounts

Job summary

Staples, Inc. is seeking a Product Manager for Landing Pages to define priorities, manage the backlog, and translate customer and business needs into actionable requirements. You will collaborate with engineering, UX, analytics, and data science to improve digital experiences across Staples' platforms.

The role focuses on optimizing landing, category, and help-center pages, leveraging CMS tools and AI-enabled opportunities to boost conversion and customer satisfaction.

Qualifications

• Define, prioritize, and manage product backlog for digital products and platforms.
• Translate insights into user stories, acceptance criteria, and product recommendations.
• Collaborate with engineering, UX, analytics, and data science teams.

Responsibilities

• Own backlog and roadmap for landing pages, category pages, and help-center experiences.
• Partner with stakeholders to align priorities with business goals and digital strategy.
• Lead Agile rituals (backlog refinement, sprint planning, reviews) and ensure timely delivery.
• Monitor KPIs and analytics to identify optimization opportunities and drive improvements.
• Evaluate AI/ML opportunities to enhance customer experience and efficiency.
• Mentor junior PMs and promote Agile best practices.

Skills

Backlog prioritization

Stakeholder management

Data-driven decision making

Agile mindset

User storytelling

Education

Bachelor's degree in Business/Tech or related field

Tools

Jira

CMS platforms (Bloomreach/Adobe/Drupal/Sitecore)

Job description

Staples, Inc. is seeking a Product Manager for Landing Pages to define priorities, manage the backlog, and translate customer and business needs into actionable requirements. You will collaborate with engineering, UX, analytics, and data science to improve digital experiences across Staples' platforms.

The role focuses on optimizing landing, category, and help-center pages, leveraging CMS tools and AI-enabled opportunities to boost conversion and customer satisfaction.