Product Manager Graduate (Ads Interface Platform) - 2027 Start

TikTok Inc.; San Jose (CA); On-site; USD 123,000 - 184,000; Full time

Job summary

TikTok Inc. is seeking a candidate for the Ads interface and Platform team to enhance the TikTok advertising product experience, focusing on improving the ad creation process and the ad infrastructure.

This role offers exposure to the underlying logic and delivery mechanisms of ads to help you gain deep insights into the advertising business. As a graduate, you will have opportunities to pursue bold ideas, tackle complex challenges, and unlock growth.

Qualifications

• Bachelor's degree in computer science or related discipline is required.
• Strong logical thinking and data analysis skills; ability to break down and solve problems.
• Excellent organizational, planning, communication, and execution skills; self-motivated and reliable.
• Curiosity about internet products and user experience; internship or project experience is a plus.

Responsibilities

• Assist the project lead in designing and optimizing advertising products, including new product design, experience optimization, data analysis, with focus on advertiser experience."
• Develop understanding of advertiser optimization habits and ad delivery mechanisms; analyze factors that impact campaign performance; identify opportunities to improve budget efficiency and campaign effectiveness through data analysis and user research.
• Manage the full product lifecycle, collaborating with global cross-functional teams to ensure smooth execution of all phases—from product design to go-to-market and requirements gathering—to improve system efficiency and customer experience.

Skills

Logical thinking

Data analysis

Communication

Project management

Product design curiosity

Education

Bachelor's degree in computer science or related discipline

Job description

Responsibilities

The Ads interface and Platform team is looking for a new member! You will be responsible for the TikTok advertising product experience, including optimizing the ad creation process, improving ad infrastructure. Through this experience, you will gain firsthand knowledge of the underlying logic and implementation of advertising products, enabling a deep understanding of the advertising business.

We are looking for talented individuals to join our team. As a graduate, you will get opportunities to pursue bold ideas, tackle complex challenges, and unlock limitless growth.

Successful candidates must be able to commit to an onboarding date by the end of the year. Please state your availability and graduation date clearly in your resume.

Candidates can apply to a maximum of two positions and will be considered for jobs in the order you apply. The application limit is applicable to our Company and its affiliates' jobs globally. Applications will be reviewed on a rolling basis - we encourage you to apply early.

• Assist the project lead in designing and optimizing advertising products, including new product design, experience optimization, data analysis, etc., with a focus on enhancing advertiser experience on the platform.
• Develop a deep understanding of advertiser optimization habits and advertising delivery mechanisms; analyze key factors that impact campaign performance; identify opportunities to improve budget efficiency and campaign effectiveness through data analysis and user research.
• Manage the full product lifecycle, collaborating with global cross-functional teams to ensure smooth execution of all phases-including product design, development, go-to-market (GTM), and requirements gathering-to improve system efficiency and customer experience.

Qualifications

Minimum Qualifications

• Individuals who are completing or have recently completed a Bachelor's degree in computer science or a related discipline.
• Academic background in computer science or related fields, with technical experience or project work preferred;
• Strong logical thinking and data analysis skills, with the ability to break down, analyze, and solve complex problems;
• Strong organizational, planning, communication, and execution skills; self-motivated and responsible, able to drive projects independently with reliability and simplicity;
• A heavy user of internet products, curious and passionate about product design and user experience; prior product-related internship or project experience is a plus

Job Information

[For Pay Transparency] Compensation Description (annually)

The base salary range for this position in the selected city is $122574 - $184000 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems;
3. Exercising sound judgment.