Product Manager

Arcus Printers; High Point (NC); On-site; USD 65,000 - 75,000; Full time

Job summary

A leading printing company is seeking a passionate Product Manager to own the lifecycle of their UV, DTF, and Dye-Sublimation products. This role involves bridging product development and sales, creating comprehensive marketing materials, and training dealer teams. The ideal candidate has over 3 years of experience in product management and a deep understanding of printing technologies. Strong communication skills are essential for customer advocacy and technical support.

Qualifications

• 3+ years of product management experience, preferably with printers or industrial technology.
• Deep knowledge of UV, DTF, or Dye-Sublimation printing technologies.
• Ability to translate complex technical information into clear documentation.

Responsibilities

• Champion product lines and own the complete product lifecycle.
• Develop sales and marketing documentation.
• Train dealer and reseller sales teams on product positioning.

Skills

Product lifecycle management

Sales training

Technical training

Strong communication

Relationship-building skills

Job description

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Position Overview:

Arcus is seeking a passionate, hands-on Product Manager to champion our UV, DTF, and Dye-Sublimation printer product lines. This role is pivotal in bridging product development, sales, service, and customer experience. As the “mother” of our products, the Product Manager will own the complete lifecycle of the assigned products, from market positioning to service support to future development.

This person will play a critical role in transitioning Arcus from a direct-sales model to a dealer/reseller network model, preparing both dealer sales teams and technical service teams for success.

If you thrive at the intersection of technology, sales, training, and customer advocacy — and you love getting deeply involved with your products — we invite you to join the Arcus team.

Sales & Marketing Enablement:

• Develop comprehensive sales and marketing documentation, including key sales messaging, USPs (Unique Selling Propositions), competitive differentiation, and voice-of-customer-driven selling points.
• Support the transition to a dealer/reseller model by creating dealer onboarding materials, product brochures, sales decks, and competitive battlecards.
• Train dealer and reseller sales teams on product positioning, value propositions, applications, and competitive advantages.
• Partner with marketing to support the creation of product content for website, campaigns, trade shows, and lead generation activities.

Dealer & Technician Training:

• Develop technical training materials for dealer and reseller technicians, including installation guides, service manuals, troubleshooting workflows, and maintenance procedures.
• Create and maintain a knowledge base and certification program for dealer techs.

Product Lifecycle Management:

• Act as the internal expert on assigned products — deeply understanding engineering, manufacturing, service requirements, and application use cases.
• Monitor product performance, dealer feedback, service issues, and customer satisfaction to drive product improvements.
• Partner with engineering to define and prioritize product upgrades, enhancements, and next-generation product development.

Voice of the Customer:

• Serve as the voice of the customer (VoC) across Arcus, ensuring customer needs and application feedback are embedded into future product design, documentation, and sales strategy.
• Analyze customer buying behaviors, field feedback, and competitive landscape to inform product strategy.

Service Support Leadership:

• Work closely with the Arcus Service Team to ensure efficient service processes and quick resolution of field issues.
• Maintain and update service manuals, quick start guides, and parts lists.
• Collaborate with engineering and manufacturing teams to improve serviceability, reliability, and parts availability for all products.

Qualifications:

• 3+ years of product management experience, preferably with capital equipment, printers, or industrial technology.
• Deep knowledge of UV printing , Direct-to-Film (DTF) printing , or Dye-Sublimation technologies is strongly preferred.
• Experience working with or managing dealer/reseller channels highly desired.
• Ability to translate complex technical information into clear sales and service documentation.
• Proven track record in sales training , technical training , or product enablement roles.
• Strong communication, presentation, and relationship-building skills.
• Hands-on, roll-up-your-sleeves mindset — willing to own the product end-to-end.
• Ability to travel up to 25% for dealer training, service visits, trade shows, and customer site evaluations.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Information Technology

• Industries

  Printing Services

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