Product Designer II — Ad Experience

CNN; Washington (District of Columbia); On-site; USD 89,000 - 165,000; Full time

Job summary

CNN is seeking a Product Designer II, Ad Experience, to help shape CNN's premium ad experiences across platforms. You will partner with product managers, engineers, designers, researchers, and data scientists to deliver user-centered advertising tools and experiences.

The role emphasizes design thinking, usability research, and building scalable components within CNN's design system, while aligning with business and user needs.

Qualifications

• 2+ years as a product designer, ideally in ad tech, marketing tech, or growth design.
• Strong Figma experience, including variables, components, styles, and shared libraries.
• Proven ability to prioritize problems and drive product thinking in a design effort.
• Excellent written and verbal communication skills.
• Experience using design system components for scalable UX.
• Experience in large-scale consumer-facing products; news/media is a bonus.

Responsibilities

• Be part of CNN's product design team evolving ad products across desktop, mobile web, mobile app, and video surfaces.
• Create user flows, mockups, and interactive prototypes to conceptualize features.
• Lead user research and usability tests to understand consumers.
• Create, contribute to, and maintain design system components.
• Champion design principles, systems, and product roadmap for editorial needs.
• Collaborate with stakeholders to brainstorm and validate new ad products and footprints.

Skills

Product designer

Figma

Cross-functional

Communication

Design systems

News media

User research

Design thinking

Education

Bachelor's degree in design / HCI

Job description

CNN is seeking a Product Designer II, Ad Experience, to help shape CNN's premium ad experiences across platforms. You will partner with product managers, engineers, designers, researchers, and data scientists to deliver user-centered advertising tools and experiences.

The role emphasizes design thinking, usability research, and building scalable components within CNN's design system, while aligning with business and user needs.