Product Analytics & Experimentation Lead

TEGNA, Inc.; Tysons (VA); Hybrid; USD 90,000 - 120,000; Full time

Benefits offered by this job

Competitive benefits

Hybrid work options

Job summary

TEGNA, Inc. is seeking a Product Manager for Product Analytics & Experimentation to measure and improve digital products across websites, apps, and personalization features.

You will translate customer behavior into actionable insights and collaborate with product, engineering, and data teams. The role focuses on analytics instrumentation, dashboard development, and running A/B tests to validate hypotheses and optimize user journeys.

Qualifications

• Experience with digital product analytics platforms (Amplitude preferred).
• Experience supporting A/B testing and experimentation.
• Strong understanding of product metrics and customer behavior.

Responsibilities

• Partner with Product Managers to define success metrics and measure product performance.
• Develop dashboards and reusable measurement frameworks across the organization.
• Document analytics requirements, instrumentation, and ensure data quality.

Skills

Product analytics

Digital analytics

Experimentation

SQL

Data visualization

Stakeholder communication

Tools

Amplitude

LaunchDarkly

Tableau

Power BI

Looker Studio

Job description

TEGNA, Inc. is seeking a Product Manager for Product Analytics & Experimentation to measure and improve digital products across websites, apps, and personalization features.

You will translate customer behavior into actionable insights and collaborate with product, engineering, and data teams. The role focuses on analytics instrumentation, dashboard development, and running A/B tests to validate hypotheses and optimize user journeys.