Producer, Current Series

NowThis; New York (NY); On-site; USD 60,000 - 80,000; Full time

Job summary

A media company is seeking a Digital Video Producer to lead short-form series across social media platforms. The ideal candidate will have over 3 years of experience in producing social-first videos and a strong background in storytelling and project management. Responsibilities include overseeing all aspects of production from concept to execution, ensuring high-quality content and data-informed decisions to enhance reach and engagement. Applicants should send their resume and cover letter to the provided email address.

Qualifications

• 3+ years producing short-form, social-first video.
• Track record of owning series end-to-end, from pre-production to post.
• Strong storytelling and scripting skills.

Responsibilities

• Lead of recurring short-form formats across platforms.
• Own all logistics and planning for shoots.
• Drive creative quality across scripting, pre-production, and post-production.

Skills

Producing short-form, social-first video

Storytelling

Project management

Collaboration

Digital storytelling

Tools

Adobe Premiere

Photoshop

Job description

NowThis is redefining media for a new generation, leading the charge as a digital-first brand that resonates with over 98 million people globally each month. NowThis…is GenZTV. We’re transforming scrolling to tuning in, by reinventing destination viewing through bingeable, social-first content that meets our audiences on the platforms where they live.

The Role

This is not a news role, this is an entertainment role. We’re seeking a digital video Producer, Current Series, who’s well versed in social media to take the reins on our social-first original shows. They’ll be managing both the creative direction and executional workflow of shows to drive follower growth, engagement, and cultural relevance across NowThis social platforms.

You’ll be the lead on short-form series, responsible for everything from concept refinement and scripting to producing through pre-production to post. You’ll help shape ideas in development, but your focus will be owning what’s already working and scaling it to work better.

What You’ll Do

• Lead of recurring short-form formats across platforms like TikTok, Instagram Reels, YouTube Shorts, and Snapchat
• Own all logistics and planning: shoot coordination, talent, post-production workflows, calendars, and delivery schedules
• Drive creative quality across scripting, pre-production, shooting, and post-production, ensuring every episode hits
• Collaborate with editors and social media managers to ensure each episode is optimized for platform and audience
• Monitor performance — followers, views, retention — and make data-informed decisions to scale reach and impact
• Work closely with the Development team to refine and pilot new ideas and transition pilots into current series
• Stay on top of content trends, creator formats, and social storytelling techniques
• Participate in talent and casting research and outreach
• Other duties as assigned

Success Will Look Like

• Series that create community and earn strong engagement metrics (views, shares, comments, follower growth)
• Operational excellence: deadlines hit, shoots run smoothly, everyone stays on the same page
• Elevated creative execution: consistently high-quality content that reflects NowThis voice and aesthetic
• Proactive trend adoption and creative reinvention within existing formats
• Thoughtful collaboration across departments to bring both editorial and branded content to life

Must-Haves

• 3+ years producing short-form, social-first video
• Track record of owning series end-to-end, from pre-production to post
• Strong storytelling and scripting skills
• Project management and scheduling chops
• Highly collaborative and organized, with a get-it-done attitude
• Passion for culture, comedy, and digital storytelling

Nice-to-Haves

• Proficiency in Adobe Premiere, Photoshop, or similar tools
• Ability to film with Sony cameras and handle on-set audio with Rode or equivalent gear
• Experience with branded content or creator collaborations
• On set expertise with managing celebrity talent

How to Apply

Please send your resume and cover letter to [e-mail]. We want to get to know the real you, not just what’s on paper.