Producer 1, Digital Content (NE)

Nexstar Media Group, Inc.; Spartanburg (SC); On-site; USD 40,000 - 60,000; Full time

Job summary

A leading media organization in Spartanburg, SC is looking for a digital content producer. This role focuses on leading the transition from broadcast newsrooms to multi-platform environments. Key responsibilities include developing strategies for content, editing stories for consistency and quality, and leveraging social media for brand engagement. The ideal candidate will have a degree in journalism, experience in news media, and proficiency in relevant tools. Collaborative skills are essential in a dynamic work environment.

Qualifications

• Daily newspaper or news site experience required.
• Live, working web samples and/or print pages preferred.
• Responds positively to feedback.

Responsibilities

• Develops and leads strategy for station content.
• Expert understanding of Facebook, Twitter, and social media.
• Shoots and edits content for on-air and digital.

Skills

Degree in journalism or relevant field

Proficiency in Associated Press style

Adobe Photoshop

Dreamweaver

Basic HTML

Team participation

Positive response to feedback

Education

Degree in journalism or relevant field

Tools

Adobe Photoshop

Dreamweaver

Job description

WSPA-TV in Spartanburg/Greenville, SC has a job opening for a digital content producer. The Digital Producer leads the transition from broadcast‑focused newsrooms to multi‑platform newsrooms through active daily example; providing training in methods, processes and tactics; and creating/editing origin content beyond that which is produced for on‑air.

Responsibilities

• Develops and leads winning strategy for station content
• Expert understanding of Facebook, Twitter, and other social media platforms
• Reviews copy and corrects errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines
• Uses our Social Media and Website to build and reinforce brand recognition and drive viewers to television
• Determines a story's emphasis, length, and format, and organizes material accordingly
• Researches and analyzes background information related to news stories in order to provide complete and accurate information
• Gathers information about events through research, interviews, experience or attendance at political, news, sports, artistic, social or other functions
• Pitches on‑brand local and trending stories during morning meetings
• Checks reference materials such as books, news files or public records to obtain relevant facts
• Shoots and edits content for on‑air and digital
• Produces reports for all platforms
• Ensures that all content meets company standards for journalistic integrity and production quality
• Builds and calendars digital campaigns to promote local shows and specials
• Writes stories for the web and other digital platforms
• Performs other duties as assigned
• Finds new ways to use Social Media and the website to engage with viewers

Requirements & Skills

• Degree in journalism or relevant field; daily newspaper or news site experience required; live, working web samples and/or print pages preferred
• Proficiency in Associated Press style, Adobe Photoshop, Dreamweaver, and Basic HTML preferred
• CSS, Flash and other relevant technology skills is a plus
• Maintain positive work environment through active team participation and cooperation with co‑workers in all departments
• Responds positively to feedback