Private Wealth Product Marketing VP

Hamilton Lane; Conshohocken (Montgomery County); Hybrid; USD 180,000 - 280,000; Full time

Benefits offered by this job

Healthcare coverage

Mental health resources

Wellness program

Tuition reimbursement

Paid time off

Retirement programs

Employee stock purchase plan

Job summary

Hamilton Lane in Conshohocken, PA, is seeking a Vice President of Product Marketing for Private Wealth to lead positioning, messaging, and go-to-market for private wealth products. You will translate complex investment strategies into clear, credible content for financial advisors and UHNW clients.

You will collaborate with sales, product and investment teams to develop materials for wealth platforms and intermediary channels, build a refreshed content library, and stay ahead of market trends to

Qualifications

• 8+ years of marketing experience in private markets, alternative investments, asset management or financial services.
• Familiarity with private markets products or ability to get up to speed quickly on complex investment strategies.
• Proven track record of positioning products, developing messaging frameworks, and building content that connects with wealth audiences.
• Strong writing skills and editorial judgment; ability to differentiate good content from great content.
• Experience with wealth management intermediary channels: wirehouses, RIAs, independent BDs, or family offices.
• Comfort operating in a high-growth, evolving business area, balancing execution with prioritization.

Responsibilities

• Define and own the positioning framework for Hamilton Lane's private wealth product suite, including evergreen funds, interval funds, and co-investment solutions.
• Position and promote products from launch to growth, creating messaging and materials that connect with audiences and support client retention.
• Develop understanding of advisor behavior, platform dynamics, and how private markets fit within wealth portfolios.
• Translate complex investment strategies into clear value propositions for financial advisors and UHNW clients.
• Partner with sales, product and investment teams to reflect investment views in external materials.
• Develop channel-specific content for intermediary segments including wirehouses, RIAs, independent broker-dealers, and family offices.
• Build and maintain a library of high-quality content: one-pagers, fund commentaries, white papers, and Q&A documents.
• Collaborate to optimize product content for wealth platforms and monitor market trends to inform strategy.

Skills

Marketing experience

Private markets knowledge

Content development

Writing skills

Wealth management channels

Strategic positioning

Prioritization

Job description

Hamilton Lane in Conshohocken, PA, is seeking a Vice President of Product Marketing for Private Wealth to lead positioning, messaging, and go-to-market for private wealth products. You will translate complex investment strategies into clear, credible content for financial advisors and UHNW clients.

You will collaborate with sales, product and investment teams to develop materials for wealth platforms and intermediary channels, build a refreshed content library, and stay ahead of market trends to