Principal Product Marketing Leader: GTM for Scalable SaaS

Confidential; San Francisco (CA); Hybrid; USD 207,000 - 243,000; Full time

Benefits offered by this job

Mental health benefits

Career coaching

Inclusive family building benefits

Retirement plans

In-office dining options

Job summary

United States Digital Space LLC in San Francisco, New York or Vancouver is hiring a Principal Product Marketing Manager to own the go-to-market strategy for Command. This role sits at the intersection of product strategy and commercial execution, collaborating with Product, Sales and Partnerships.

You’ll develop messaging and positioning for technical buyers, drive product launches from flagship releases to feature updates, and arm Sales with battlecards, decks and customer stories to win deals.

Qualifications

• 8+ years in product marketing within the B2B tech/SaaS space.
• Deep technical fluency to engage with developers and engineering leaders.
• Proven track record scaling products with PLG and SLG motions.
• Ability to distill complex technical concepts into simple, compelling narratives.
• Strong collaboration with Product, Partnerships and Sales to align roadmaps with market needs.

Responsibilities

• Define and own the end-to-end go-to-market strategy for Command.
• Develop and maintain messaging and positioning for enterprise technical personas.
• Drive high-impact product launches from flagship releases to feature updates.
• Equip Sales and Success with enablement materials, battlecards, decks and customer stories.
• Act as the connective tissue between Product, Partnerships, and Sales for market alignment.
• Analyze performance data and customer feedback to refine positioning and growth opportunities.

Skills

GTM strategy

Messaging

Product launches

Sales enablement

Cross-functional collab

Job description

United States Digital Space LLC in San Francisco, New York or Vancouver is hiring a Principal Product Marketing Manager to own the go-to-market strategy for Command. This role sits at the intersection of product strategy and commercial execution, collaborating with Product, Sales and Partnerships.

You’ll develop messaging and positioning for technical buyers, drive product launches from flagship releases to feature updates, and arm Sales with battlecards, decks and customer stories to win deals.