Principal Product Manager — Growth, Social & Community

fanaticsfbg; USA; Remote; USD 200.000 - 230.000; Vollzeit

Benefits dieser Stelle

Bonus program

Benefits package

Zusammenfassung

fanaticsfbg is seeking a growth‑focused Principal Product Manager to own the social and community layer across a multi‑product sports fan ecosystem. You will drive end‑to‑end strategy, roadmap, and gamification to connect fans through a shared identity and loyalty system.

Collaborating across Product, Design, Engineering, and Data, you will define growth mechanics, build engagement loops, and measure impact on acquisition and retention.

Qualifikationen

• Eight or more years in product with growth and social experience at consumer scale.
• Shipping social products where value comes from other users, with hands-on growth graphs and solving cold start.
• Ability to carry a growth number and defend a roadmap covering acquisition and retention.
• Comfort writing narratives and shipping prototypes with engineers and designers quickly.
• Skill to write queries, design experiments, and debate incrementality with data scientists.
• Experience addressing moderation, abuse, and bad-actor challenges in user-generated content.

Aufgaben

• Define the ecosystem growth thesis, including which social mechanics unlock growth and the order to build them in.
• Build a real identity and public profile product that carries a fan from one product into the next.
• Design in-product acquisition loops such as invites, referrals, and friend discovery that reduce reliance on paid media.
• Create sharing surfaces built around moments fans actually want to send, plus public social surfaces that reach non-customers.
• Turn shared experience into a retention mechanic that benefits the whole ecosystem.
• Make the value of social levers measurable enough to justify continued investment, including a gamification layer.

Kenntnisse

Growth strategy

Social/UGC products

Cross-functional leadership

Data-driven decision making

Experiment design

SQL

A/B testing

Tools

SQL

A/B testing

Jobbeschreibung

Role overview

A senior product leader is needed to own the social and community layer of a multi-product sports fan ecosystem spanning commerce, collectibles, and gaming experiences. This is a growth-focused Principal Product Manager position responsible for end-to-end ownership of the social thesis, roadmap, mechanics, growth numbers, and gamification layer that connects fans across products through a shared identity and loyalty system.

Responsibilities

• Define the ecosystem growth thesis, including which social mechanics unlock growth and the order to build them in
• Build a real identity and public profile product that carries a fan from one product into the next
• Design in-product acquisition loops such as invites, referrals, and friend discovery that reduce reliance on paid media
• Create sharing surfaces built around moments fans actually want to send, plus public social surfaces that reach non-customers
• Turn shared experience into a retention mechanic that benefits the whole ecosystem
• Make the value of social levers measurable enough to justify continued investment, including a gamification layer

Requirements

• Eight or more years in product, with substantial time on growth and on social, community, or network products at consumer scale
• Track record of shipping social products where value came from other users, with hands‑on experience growing graphs and solving cold start
• Demonstrated ability to carry a growth number and defend a roadmap against it, covering both acquisition and retention
• Comfort moving between writing narratives that align a company and shipping prototypes with engineers and designers in days rather than quarters
• Skill to write queries, design experiments, debate incrementality with data scientists, and distinguish real lift from seasonal effects
• Prior experience dealing with the moderation, abuse, and bad‑actor challenges that come with user‑generated content

Nice to have

• A social product shipped that outlived the original team that built it
• A graph grown from nothing with a clear story about how cold start was solved
• Experience moving users between products or business units at scale
• Work across P&Ls where the outcome was owned without owning the roadmap
• Something public: a product, a repository, writing, or a community started and grown
• Experience shipping social or UGC inside a regulated or high-scrutiny environment

Benefits and work setup

• Salary range of $200,000 to $230,000 USD, with ranges varying by country and state of residence
• Full-time employment with additional bonus and benefits components
• Opportunity to shape the vision for one of the largest fan bases in sports, with real investment behind the roadmap
• Work with a small, strong, AI-forward team that prototypes quickly and ships v1 to learn from
• Collaboration across Product, Design, Engineering, and Data, with the work showing up across every product rather than inside one of them