Principal Product Manager, BIN Sponsorship

Truist; Charlotte (NC); On-site; USD 120,000 - 180,000; Full time

Job summary

Truist is seeking a senior Product Owner/Manager for BIN acquiring, responsible for strategy, development, and commercialization of scalable payment solutions. You will coordinate with technology, risk, operations, and partners to drive client growth and revenue.

You will manage product profitability, pricing, and market expansion while guiding agile teams to deliver a robust roadmap and strong go-to-market content. Experience in financial services and payment ecosystems is essential.

Qualifications

• Bachelor’s degree or equivalent combination of education and experience.
• 12+ years of experience in financial services with product management and strategic planning.
• Proven track record of managing complex product portfolios and multiple high-impact projects.
• Extensive knowledge of Treasury Solutions applications and products.
• Mastery of product lifecycle management and go-to-market strategy.
• Strong leadership and team management with organizational influence.
• Excellent written and verbal communication skills.
• In-depth understanding of payment systems and financial industry practices.
• Advanced proficiency with Microsoft Office and related software.

Responsibilities

• Own the product strategy and roadmap for BIN acquiring.
• Lead cross-functional teams across product, technology, operations, risk, networks and partners.
• Manage product profitability, pricing strategies, and market expansion.
• Oversee agile backlogs, user stories, and sprint planning to align with business goals.
• Collaborate with marketing for product positioning and go-to-market content.
• Provide sales support and participate in client meetings and conferences.
• Monitor market data, competition, and pricing to refine strategy.
• Mentor junior product managers and analysts.

Skills

Strategic thinking

Leadership

Analytical skills

Communication skills

Cross-functional collaboration

Agile methodologies

Education

Bachelor’s degree or equivalent

Master’s degree in Business Administration

CTP or AAP certifications (preferred)

Tools

APIs

RESTful services

Cloud platforms (AWS/Azure/GCP)

SQL

Tableau

Power BI

JIRA

Confluence

Trello

Rally

Job description

Regular or Temporary: Regular Language Fluency: English (Required) Work Shift: 1st shift (United States of America)

Serve as the business and product owner for BIN acquiring, leading strategy, development, and commercialization, coordinating across product, technology, operations, risk, networks, and partners to deliver scalable capabilities and drive client and revenue growth.

ESSENTIAL DUTIES AND RESPONSIBILITIES Following is a summary of the essential functions for this job. Other duties may be performed, both major and minor, which are not mentioned below. Specific activities may change from time to time.

Strategic Planning and Management

Portfolio and Business Planning

• Plan, promote, manage, and coordinate activities for the assigned product portfolio, ensuring synergy with related product line managers to meet objectives.
• Lead the development, execution, and maintenance of a product profit and loss and product family business plan that includes sales and gross profit margin history, projections, key market positions, and competitive strategies.
• Establish, socialize, and manage the development of clear pricing strategies, discount structures, and guidelines for all sales channels and target markets; analyze market data, competitive data, segment data, revenue/cost/profitability data, and product/product line strategy.
• Adhere to and follows all applicable policies and procedures; proactively escalation issues and risks to senior leadership's attention

New Product Ideation and Development

• Document and socialize concepts for new products and/or line extensions to meet existing or anticipated market needs; present to management as appropriate.
• Support the development of new products and/or line extensions as required pursuant to pre-established product development processes.

Profitability and Monetization Strategy

• Develop strategies for product profitability and monetization, ensuring revenue growth through innovative pricing models and market expansion.
• Lead the development of volume forecasts based on historical trends, market environment, business plan, and pricing strategy impacts.

Agile Product Management

Agile Methodologies

• Responsible for agile methodologies, including managing backlogs, writing user stories, prioritizing sprint work, and ensuring alignment with business objectives.
• Drive collaboration with cross-functional teams, including technology and scrum teams, to develop and refine the product roadmap and ensure alignment of product development efforts with business objectives.

Cross-Functional Collaboration

• Partner with marketing teams to create compelling product positioning and messaging.
• Develop and lead a high-performing product team, fostering a culture of innovation and continuous improvement.

Sales Support

• Support sales through joint sales calls to key clients; provide trade show support and participate in conference calls.
• Develop and maintain high-quality go-to-market content that is competitive in the market.

Market and Competitive Analysis

• Initiate and maintain awareness of the competition and other market forces affecting the product line through effective networking and research.
• Identify and assess opportunities for new products and/or line extensions and develop strategies to capture new target markets.

Team Leadership

• Act as a mentor and/or team lead to junior product managers, product associates, and analysts.
• Develop and lead a high-performing product team, fostering a culture of innovation and continuous improvement.

Continuous Improvement

• Initiate and encourage continuous process improvement by developing ways to assess and maximize opportunities for change.
• Partner with technology and scrum teams to ensure alignment of product development efforts with business objectives.

QUALIFICATIONS Required Qualifications

• Bachelor’s degree in a related field or equivalent combination of education and experience.
• 12+ years of experience in financial services or a related industry, with a focus on product management and strategic planning.
• Proven track record of successfully managing complex product portfolios and multiple high-impact projects or product lines.
• Extensive knowledge of Treasury Solutions applications and products.
• Mastery of product lifecycle management and go-to-market strategy.
• Strong leadership and team management skills with exceptional organizational influence.
• Excellent analytical, problem-solving, and decision-making abilities.
• Superior verbal and written communication skills.
• In-depth understanding of payment systems and financial industry practices.
• Advanced proficiency with Microsoft Office and other relevant software.

Preferred Technical Qualifications

• Agile and Scrum Methodologies: Proven experience in leading product development using agile and scrum methodologies.
• API and Integration: Strong understanding of API design, development, and management, including RESTful services and microservices architecture.
• Cloud Technologies: Experience with cloud platforms (e.g., AWS, Azure, Google Cloud) and understanding of cloud‑native application development.
• Data Analysis and BI Tools: Proficiency in data analysis and business intelligence tools (e.g., SQL, Tableau, Power BI) to derive actionable insights from product data.
• Security and Compliance: Familiarity with cybersecurity best practices and compliance requirements, ensuring product security and regulatory adherence.
• Technical Documentation: Strong skills in creating and maintaining technical documentation, including API documentation, user guides, and product specifications.
• Project Management Tools: Experience with project management tools (e.g., JIRA, Confluence, Trello, Rally) to manage product development and track progress.
• Emerging Technologies: Awareness of emerging technologies and trends, such as artificial intelligence, machine learning, blockchain, and their potential impact on product development.

Preferred Qualifications

• Master’s degree in Business Administration
• Certified Treasury Professional (CTP) designation and/or Accredited Automated Clearing House (ACH) Professional (AAP) certifications
• Demonstrated ability to create and execute strategic plans and business cases.
• Experience with design thinking and agile methodologies.
• Pioneering in new product development and business models.
• Excellent ability to mentor and develop top product talent.
• Strategic partnership and industry leadership.
• Known innovator and thought leader in the product community.

General Description of Available Benefits for Eligible Employees of Truist Financial Corporation: All regular teammates (not temporary or contingent workers) working 20 hours or more per week are eligible for benefits, though eligibility for specific benefits may be determined by the division of Truist offering the position. Truist offers medical, dental, vision, life insurance, disability, accidental death and dismemberment, tax-preferred savings accounts, and a 401k plan to teammates. Teammates also receive no less than 10 days of vacation (prorated based on date of hire and by full-time or part-time status) during their first year of employment, along with 10 sick days (also prorated), and paid holidays. For more details on Truist’s generous benefit plans, please visit our Benefits site. Depending on the position and division, this job may also be eligible for Truist’s defined benefit pension plan, restricted stock units, and/or a deferred compensation plan. As you advance through the hiring process, you will also learn more about the specific benefits available for any non-temporary position for which you apply, based on full-time or part-time status, position, and division of work.

Truist is an Equal Opportunity Employer that does not discriminate on the basis of race, gender, color, religion, citizenship or national origin, age, sexual orientation, gender identity, disability, veteran status, or other classification protected by law.

Truist is a Drug Free Workplace.

EEO is the Law E-Verify IER Right to Work About Truist Truist is a purpose-driven financial services company, formed by the historic merger of equals of BB&T and SunTrust. We serve clients in a number of high-growth markets in the country, offering a wide range of financial services. At Truist, our purpose is to inspire and build better lives and communities. That happens through real care to make things better. To meet client needs, to empower teammates, and to lift up communities. Learn more about Truist on truist.com.