Principal Market Development Specialist - RDN, Atlanta

Medtronic in; Atlanta (GA); On-site; USD 127,000 - 191,000; Full time

Job summary

A leading healthcare company is seeking a Principal Market Development Specialist for their Renal Denervation team in Atlanta. This role involves shaping local market strategies, educating stakeholders, and driving access to hypertension therapies. Ideal candidates will have a strong marketing background and the ability to travel. Join a dynamic team committed to healthcare innovation and patient access.

Benefits

Health Insurance

Retirement Plans

Incentives

Qualifications

• 7+ years of experience in marketing, program or market development, sales, or sales support.
• Ability to travel up to 50% of the time.

Responsibilities

• Implement organizational strategies for market development.
• Lead discussions with stakeholders to streamline patient care.
• Develop partnerships with healthcare professionals to raise awareness.

Skills

Leadership

Collaboration

Customer Focus

Education

Bachelor's Degree

MBA or Master’s in Business

Tools

CRM Software

Job description

Principal Market Development Specialist - RDN, Atlanta (Finance)

We anticipate the application window for this opening will close on - 19 May 2025

At Medtronic, you can begin a lifelong career of exploration and innovation, helping champion healthcare access and equity for all. You'll lead with purpose, breaking down barriers to innovation in a more connected, compassionate world.

A Day in the Life

Job Description

Renal Denervation (RDN) is an innovative procedure that helps patients lower blood pressure by targeting specific nerves near the kidneys that can become overactive and cause hypertension. High blood pressure is a global epidemic, affecting one-third to one-half of adults.

We are hiring a field-based Principal Field Market Development Specialist to join our RDN Field Market Development Team. This role will help shape and lead local market development by supporting the hypertension (HTN) patient journey to ensure the right patients have access to this therapy.

As a Principal Field Market Development Specialist, you will play a key role in shaping and driving local market development and education efforts. You will partner closely with sales, proceduralists, and non-invasive partners to educate and increase access to care for HTN patients by building awareness, developing programs, and aligning strategies.

This is a unique opportunity to be part of a dynamic and rapidly expanding team responsible for introducing a potentially transformative new therapy. Renal Denervation (RDN) has the potential to become a multibillion-dollar market globally in the next five years. Join the US RDN launch team to help bring this revolutionary therapy to U.S. hypertension patients.

We seek leaders with a clear vision, bold and inclusive thinking, and innovative ideas to benefit patients, business partners, and customers.

Key Responsibilities

• Implement and pilot organizational strategies, ensuring alignment with broader launch and therapy objectives.
• Lead clinical data and program planning discussions with stakeholders to streamline patient care pathways.
• Identify key stakeholders and develop partnerships with cardiologists, HTN specialists, hospital executives, and other healthcare professionals to raise awareness and champion HTN care.
• Understand customer needs and recommend approved HTN and customer program initiatives.
• Utilize CRM software to track activities and report quarterly productivity.
• Manage pilot and awareness activities within budget constraints.
• Collaborate with sales, clinical, and reimbursement teams to deliver solutions meeting customer needs.
• Align materials, programs, and resources with hypertension awareness initiatives and customer programs.
• Partner with sales and marketing teams on expansion strategies and new physician outreach.
• Support a culture of collaboration, customer focus, ethics, and execution.
• Participate in relevant association and society events.
• Maintain compliance with company policies and manage administrative and expense requirements.

Minimum Qualifications

• Bachelor's Degree
• 7+ years of experience in marketing, program or market development, sales, or sales support (5+ years with an advanced degree)
• Ability to travel up to 50% of the time

Preferred Qualifications

• MBA or Master’s in Business, Hospital Administration, Nursing, or Life Science
• Healthcare marketing or consultative selling experience in medical devices or pharmaceuticals
• Experience working in a hospital CV suite or related roles
• Experience in developing new markets and executing key tactics with performance tracking

Physical Job Requirements

The physical demands are typical for this role, including mobility, computer interaction, and communication. Reasonable accommodations are available for individuals with disabilities.

Benefits & Compensation

Medtronic offers a competitive salary and benefits package, including health insurance, retirement plans, incentives, and more. Salary range for U.S. locations: $127,200 - $190,800. Details are available at our benefits page.

About Medtronic

We lead global healthcare innovation with a mission to alleviate pain, restore health, and extend life. Join a diverse team of over 95,000 passionate people committed to solving health challenges through engineering and innovation. Learn more about our mission and diversity commitments.

Medtronic is an equal opportunity employer, committed to diversity and inclusion in the workplace.