Principal Designer, Otherlife

MoonPay; United States; Hybrid; USD 358,000 - 368,000; Full time

Benefits offered by this job

Competitive salary

Equity package

Health & dental benefits

Hybrid working schedule

Training budget

Job summary

Otherlife, MoonPay's creative studio in New York, seeks a Principal Designer to own top-priority projects across brand, product, AI video, and GTM work. You will lead concepting, design, and hands-on execution while mentoring 1–2 designers and upholding our high standards.

You’ll mentor teams, collaborate with PMs and developers, and push the boundaries of branding and interactive design with AI-assisted tooling. This role blends craft with leadership in a fast-paced, high-impact environment.

Qualifications

• 7+ years of professional design experience with a strong portfolio.
• Experience in web3, fintech, or emerging tech companies.
• Hands-on contributor leading complex multi-disciplinary projects.
• Experience producing broadcast-quality AI-driven and traditional design work.
• Strong branding, digital design, and visual storytelling abilities.
• Familiar with design systems and scalable visual frameworks.
• Excellent communication and presentation skills.

Responsibilities

• Own top-priority MoonPay and partner projects from concept to delivery.
• Lead creative for launches and GTM campaigns with hands-on design.
• Collaborate across brand, product, motion, and AI video to ensure cohesion.
• Uphold Otherlife’s design standards and visual identity with the ED.
• Mentor designers through reviews and feedback.
• Coordinate with PMs, strategists, and developers for efficient delivery.
• Present work to stakeholders, clients, and partners.
• Stay updated on design trends and AI workflows and apply them.

Skills

Web3 / fintech experience

Project leadership

Branding & UX/UI

Design systems

Figma & Adobe Creative Suite

3D/motion tools familiarity

Communication & presentation

Education

Bachelor’s degree in Graphic Design or related field

Tools

WebGL / GSAP / Three.js

Job description

Otherlife is for builders with something to prove.

This isn't a 'work on cool crypto stuff' company. It's a high-standards, high-velocity, high-accountability company building the operating system for value movement. If the internet moves information, we move value: crypto, stablecoins, tokenized assets, and whatever comes next. Four offerings make that real: fund, tokenize, trade, and spend.

Otherlife is MoonPay's creative studio. We design how brands meet the next era of the internet, working with companies like Mastercard, Arsenal FC, Coinbase, OpenSea, and Shopify on the brand identities, digital experiences, and on-chain products that introduce real people to emerging tech. Our work sits at the intersection of culture, design, and technology, and the bar is clarity, craft, and work that holds up long after the launch.

AI is the default operating mode here. It's woven into every role, and we expect you to use it daily. It handles the manual work so you can deliver on what actually matters.

You'll thrive here if outcomes excite you more than process, if impact motivates you more than titles, and if you want hard problems, real ownership, and teammates who love winning, building, and doing it together.

The bar is high. The pace is real. We're making emerging tech feel intuitive, accessible, and worth using, for humans and agents. MoonPay made Forbes' America's Best Startup Employers 2026 (Top 25 in Finance), ranked #2 in Crypto Services on Fortune's inaugural Crypto 100, and made The Sunday Times Best Places to Work two years running.

About the Position

The Principal Designer is a senior individual contributor who takes on Otherlife’s highest-profile, highest-priority projects. Reporting to Executive Creative Director Nick Ace, you will lead concepting, design, and execution hands-on across brand, product, AI video, and GTM work, setting the standard for craft and quality through the work itself.

This is not a people-management role. You will mentor and support designers through design reviews, feedback, and guidance on 1-2 team members, but most of your time goes to doing the work.

Key Responsibilities

• Own top-priority MoonPay and Partner projects end to end, from concept through delivery.

• Lead creative for key launches and GTM campaigns, contributing original ideas and hands-on design.

• Work across brand, product, motion, and AI video to deliver cohesive, multi-disciplinary work.

• Partner with the Executive Creative Director to uphold Otherlife’s design standards and visual identity.

• Mentor designers through design reviews, feedback, and guidance.

• Collaborate with project managers, strategists, and developers for efficient delivery.

• Present creative work to stakeholders, clients, and partners.

• Stay current on design trends, tools, and AI workflows, and bring them into the team’s process.

Required Skills & Experience

• 7+ years of professional design experience, ideally in a creative or digital agency, with a strong portfolio of high-profile work.

• Experience working within web3, blockchain, fintech, AI or emerging tech companies.

• Proven ability to lead complex, multi-disciplinary projects as a hands-on contributor.

• Experience creating broadcast-quality advertisements using AI-driven design tools and traditional methods.

• Strong command of branding, digital design, UX/UI, motion, and visual storytelling.

• Experience with design systems and scalable visual frameworks.

• Excellent communication and presentation skills, with the ability to explain creative rationale to stakeholders and clients.

• Strong organization and attention to detail under tight deadlines.

• Proficiency in Figma and Adobe Creative Suite, plus familiarity with WebGL, GSAP, or Three.js.

• Bachelor’s degree (or equivalent experience) in Graphic Design, Digital Media, or a related field.

Nice to Have

• Experience developing AI-driven automation for creative automation.

• 3D and motion tools (After Effects, Cinema 4D, Blender).

• Informal mentorship or team-lead experience.

• Familiarity with agile, cross-functional workflows across design, engineering, and strategy.

Otherlife Perks

• Competitive salary based on experience, market data, and location.
• Share options.
• Health & dental benefits.
• Access to exclusive industry events.

New York Salary Bandings: $358,000 - $367,500 USD

Research has shown that women are less likely than men to apply for this role if they do not have experience in 100% of these areas. Please know that this list is indicative, and that we would still love to hear from you even if you feel that you are only a 75% match. Skills can be learned, diversity cannot.

Benefits & Perks

• Competitive salary package
• Equity package: financial freedom starts with our employees, so all employees have ownership at MoonPay
• Pay-for-performance equity bonus: those who drive outsized outcomes receive outsized rewards
• Moonshot award: we honor exceptional impact. 10 employees twice a year, each earning a $250,000 equity grant
• Pension: employer contributions from day one
• Employee referral program: refer great people, earn 10K in USDC
• Flexible Time Off: choose when to work and when to switch off
• Birthday leave: take the day off to celebrate you
• Enhanced parental leave: more time with family, no second thought
• Hybrid working schedule: work fully remotely or from your nearest Moonbase
• Commuter benefits: public transport to and from the office
• Private healthcare benefits: to protect you and your loved ones
• Wellhub wellness membership: access to gyms, studios, classes, and wellness apps in one membership
• Unlimited enterprise access to the latest AI tools: Claude, ChatGPT, Gemini and whatever's next
• Lunch credit: meals covered on the days you're in the office
• Home office setup allowance: build the home office of your dreams
• Remote working allowance: those working fully remotely get a little extra for utilities
• Monthly product budget and zero-fee crypto transactions
• $1,000 Annual training budget: we support your learning journey
• High Potential Program: structured development, mentorship, and stretch opportunities
• Regular remote company offsites: high-impact in-person sessions and hackathons
• (Ireland) Cycle to Work scheme: tax-efficient bike, gear, and safety kit
• (UK) EV Salary Sacrifice: lease an electric vehicle through pre-tax salary

Commitment to Diversity

At MoonPay we believe that every voice matters. We strive to create a mindful and respectful environment where everyone can bring their authentic self to work, and experience a culture that is free of harassment, racism, and discrimination. That's why we are committed to diversity and inclusion in the workplace and are a proud equal opportunity employer. We prohibit discrimination and harassment of any kind based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or any other characteristic protected by law. This policy applies to all employment practices within our organization, including, but not limited to, hiring, recruiting, promotion, termination, layoff, and leave of absence.

MoonPay is also committed to providing reasonable accommodations in our job application procedures for qualified individuals with disabilities. Please inform our Talent Team if you need any assistance completing any forms or to otherwise participate in the application process.

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