Principal Consumer Insights Manager

Whole Foods Market; Austin (TX); On-site; USD 115,000 - 138,000; Full time

Benefits offered by this job

Annual Bonus

RSUs

Job summary

A leading company in the retail sector is seeking a Principal Consumer Insights Manager in Austin, TX. This role involves collaborating with various functions to develop consumer research strategies and presenting findings to stakeholders. The ideal candidate will have extensive experience in marketing and market research, along with strong leadership and communication skills. This position requires a BA/BS degree and offers a competitive salary along with additional compensation.

Qualifications

• 6-8+ years of relevant experience or equivalent.
• Experience in CPG or retail industry preferred.

Responsibilities

• Collaborate with stakeholders to develop learning plans.
• Design and analyze consumer research projects.
• Manage external vendors and projects.

Skills

Marketing

Market Research

Leadership

Communication

Collaboration

Data Analysis

Education

BA/BS degree

Tools

IRI

Nielsen

Job description

Join to apply for the Principal Consumer Insights Manager role at Whole Foods Market.

This position is based in Austin, TX, with an expectation of being in the downtown office five days a week.

Base pay range

$115,000.00/yr - $138,000.00/yr

Additional compensation types

Annual Bonus and RSUs

Responsibilities

• Collaborate with stakeholders across various functions to structure business questions and develop learning plans.
• Coordinate with research partners to acquire inputs and synthesize findings.
• Develop and present research findings to stakeholders.
• Design, execute, and analyze consumer research projects related to shopping patterns, branding, and digital technology usage.
• Synthesize data from primary and secondary sources to understand key business issues.
• Advocate for the consumer voice in business decisions.
• Manage external vendors and projects to ensure timely and within-budget completion.
• Approximately 10% travel required.

Skills and Experience

• Strong understanding of marketing and market research techniques, including qualitative and quantitative methods.
• Ability to translate research into actionable insights and strategies.
• Leadership and influence skills to drive cross-functional alignment.
• Excellent communication skills, capable of presenting complex ideas simply.
• Collaborative and proactive relationship-building abilities.
• Experience with syndicated data analysis (e.g., IRI, Nielsen) is preferred.

Education & Experience

• BA/BS degree with 6-8+ years of relevant experience or equivalent.
• CPG or retail industry experience preferred.