Principal Brand Designer

Ramp; United States; Remote; USD 120,000 - 190,000; Full time

Job summary

Ramp is seeking a Principal Brand Designer to define the brand design system and take Ramp into new futures. You’ll turn our strategy into design, lead our most important brand projects, and help the team do its best work. This is a leadership individual contributor role.

You can take any idea from zero to one. You understand the business fundamentals, the product value, the channels that perform best, and you know where brand design amplifies and improves the work.

Qualifications

• Experience defining and evolving brand systems.
• Strong typography, imagery and layout sensibilities.
• Proven ability to lead major brand projects end-to-end.

Responsibilities

• Set creative direction for Ramp's brand initiatives.
• Turn business goals and audience insights into brand ideas.
• Lead company-defining brand projects from concept to completion.
• Bring campaigns and launches from open question to finished work.
• Set quality and taste standards for all brand work.
• Serve as the go-to expert for typography, imagery, layout, and brand design.
• Champion and evolve Ramp's visual identity.
• Build and evolve the brand system.

Skills

Brand design

Typography

Visual identity

Leadership

Design systems

Campaigns & launches

Job description

About Ramp

Ramp is building the smart infrastructure for finance teams, embedded in the transaction flow of every dollar a business spends. We automate how over $200B in annualized spend flows in and out of 70,000+ companies: authorizing payments, flagging risk, categorizing spend, and closing books. The problems are high-stakes, data-dense, and unforgiving. We hire people with high agency and high urgency. We look for slope over intercept. We care less about where you trained and more about what you’ve built. At Ramp, everyone is a builder who owns problems end to end and makes consequential decisions that shape the outcome. The median Ramp customer saves 5% and grows revenue 16% in their first year – far in excess of businesses operating without Ramp. We believe every ambitious company deserves the same. If you want to build systems that directly shape how companies move and manage billions, Ramp is the place to do it.

About the Role

We’re looking for a Principal Brand Designer to define the brand design system that takes Ramp into new futures. You’ll turn our strategy into design, lead our most important brand projects, and help the team do its best work. This is a leadership individual contributor role. You can take any idea from zero to one. You understand the business fundamentals, the product value, the channels that perform best, and you know where brand design amplifies and improves the work. You understand each XFN’s accountability and outcomes, from product, marketing, GTM, growth and beyond. You can speak their language.

What You'll Do

• Set creative direction.
• Turn business goals and audience insights into clear ideas for the brand.
• Lead company-defining projects.
• Take campaigns, launches, and other brand experiences from an open question to finished work.
• Set the bar for quality and taste.
• You are the go-to expert for typography, imagery, layout, and brand design.
• You are the champion for this standard.
• Build the brand system.
• Evolve our visual identity