Practice Leader - AWS Marketing

Reply; Kansas City (MO); On-site; USD 80,000 - 150,000; Full time

Job summary

An innovative firm seeks a Senior Manager / Practice Leader to spearhead its Marketing Automation service. This role involves leading a dynamic team, driving business development, and enhancing the brand's presence in North America. With a focus on collaboration and strategic marketing initiatives, you'll leverage your expertise in AWS and marketing automation to deliver impactful solutions. Join a forward-thinking company that values creativity and leadership, and help shape the future of marketing in the digital age.

Qualifications

• 8 years of leadership experience in marketing automation or related fields.
• Proven business development and financial management skills.

Responsibilities

• Lead the Marketing Automation practice aligned with company goals.
• Identify new business opportunities and manage practice financials.

Skills

Leadership

Business Development

Marketing Automation

Financial Acumen

Problem-Solving

Education

Bachelor's degree in Business Administration

MBA

Tools

Amazon Web Services (AWS)

Digital Marketing Platforms

Job description

Storm Reply is an AWS Premier Consulting Partner and the specialist for professional cloud computing services in the Reply network. Through consolidated expertise and many years of experience in the creation and management of Data and Analytics solutions, Infrastructure as a Service (IaaS), Software as a Service (SaaS), and Platform as a Service (PaaS), Storm Reply supports global clients in the implementation of cloud-based systems and applications. Our goal is to use the cloud to create added value for mid-sized and large companies and to help them exploit the full potential of the cloud.

We are seeking a highly skilled and dynamic Senior Manager / Practice Leader to lead our Marketing function as well as lead a Marketing Automation service offering.

As a Senior Manager / Practice Leader - Marketing, you will be directly responsible for leading a practice area that delivers a diverse set of modern work projects in the marketing automation space using Amazon Web Services (AWS) products and services. You will report directly to the Partner and be responsible for the overall management, business development, and financial performance of the practice.

Your multi-faceted role will draw on your business and market knowledge to land and expand the Storm Reply brand including collaborating with Amazon Web Services partner resources to secure and utilize partner-oriented marketing investments, align co-branded messaging, support Storm participation in industry and partner-specific events and develop a Storm Reply marketing plan to be shared with other Storm and Reply business units as necessary. You will lead collaborative teams across the organization to engage and support project delivery, forge strong client and partner relationships, manage internal and external stakeholder expectations, work with the PMO and Reply leadership, and contribute to a world-class multi-disciplinary team of technical and development consultants, marketing and design consultants, and our PMO team.

Responsibilities

• Leadership
• Lead and manage the Marketing Automation practice, ensuring alignment with the company's strategic goals and objectives
• Provide leadership support by building broad relationships across the business and communicating key leadership priorities
• Maintain a working knowledge of executive level vision, strategy, and priorities for the practice
• Drive efforts to establish internal business operations processes and policies when they are applicable to multiple areas of top-level leadership interests
• Business Development
• Identify and pursue new business opportunities to drive growth and expand market presence
• Establish and maintain strong relationships with Amazon Web Services, clients, and stakeholders
• Oversee the financial performance of the practice area, including budgeting, forecasting, and financial reporting
• Monthly management of allocations, forecasts, and business growth to support overall business targets
• Manage Practice activities including (but not limited to) organizational financial reviews, operational planning efforts, execution progress checks, end-of-cycle retrospectives, etc
• Land and Expand
• Enhance and promote the Storm Reply's brand within North America through strategic marketing, business development, and thought leadership initiatives in collaboration with the AWS partner and partner marketing teams aligned to Storm Reply
• Marketing / Marketing Plan Development and Execution :
• Lead Storm Reply marketing efforts by utilizing strong industry and marketing expertise, build and communicate the Storm Reply brand through appropriate and necessary channels
• Anticipate and proactively respond to industry trends
• Solicit and address client feedback through case studies, white papers, flip books, customer stories and any / all relevant communication and customer engagement vehicles
• Bachelor's degree in Business Administration, Management, Marketing, Information Technology / Computer Science, or a related field; MBA is a plus
• 8 years of combined experience in a leadership role, preferably within a similar industry
• Proven experience in business development and financial acumen
• Proven marketing background with the ability to understand and enable technical solutions; agency experience is a plus
• Excellent people management skills with a focus on team building and development
• Strong problem-solving skills, ability to think strategically, and to make informed data driven decisions
• Must be eligible to work in the US

Preferred Qualifications

• Experience with Amazon and Amazon Web Services marketing / marketing automation platforms, products and services
• Professional Certification in Digital Marketing
• Experience with partner marketing functions from a tech industry leader
• Consultancy or agency background

About Reply

Reply specializes in the design and implementation of solutions based on new communication channels and digital media. Reply is a network of highly specialized companies supporting global industrial groups operating in the telecom and media, industry and services, banking, insurance and public administration sectors in the definition and development of business models enabled for the new paradigms of AI, cloud computing, digital media and the Internet of Things. Reply services include Consulting, System Integration and Digital Services.

Reply is an equal-opportunity employer. We are committed to provide equal opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you need assistance and reasonable accommodation due to a disability during the application or the recruiting process, email us at [emailprotected] . Visit our website at www.reply.com to learn more about our open roles.

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Marketing Leader • Kansas City, MO, United States