Player Development Director - International Market

Hard Rock International; Northern (KY); Hybrid; USD 120,000 - 190,000; Full time

Job summary

Hard Rock International seeks a Director of Player Development for international markets, leading the direction, growth, and guest relations across global properties. The role drives revenue, market share, and guest satisfaction through strategic programs and disciplined team leadership.

Responsibilities include managing staff, budgeting, marketing strategy, and ensuring compliance with gaming regulations while delivering exceptional guest experiences to premium customers.

Qualifications

• Experience with regional gaming markets and guest loyalty programs.
• Strong background in marketing and database-driven campaigns.
• In-depth knowledge of gaming regulations and compliance.
• Proficiency with MS Word, Excel, Outlook and PowerPoint.

Responsibilities

• Develops and mentors staff to deliver superior guest service.
• Hires, motivates, evaluates and directs department managers.
• Sets operating standards and budgets for assigned areas.
• Leads marketing planning and campaign development to grow market share and revenue.
• Manages database and directs marketing activities to engage guests and drive loyalty.
• Reviews programs and allocates resources to meet goals and improve operations.

Skills

Regional gaming market

Database marketing

Gaming industry knowledge

MS Office suite

Laws and regulations

Education

Bachelor's in Business/Marketing

Tools

MS Office

Job description

## Player Development Director - International MarketApply: Remote: Support Services Headquarters Building: Full time: Posted Today: R15180Our team members are the key to our company’s success, and their health and well-being, as well as that of their families, is very important to us. We offer a comprehensive benefits package that allows our team members stay healthy, plan for their future and maintain a healthy work-life balance. Benefits may vary with employment status. To see our fill list of Team Member Benefits please visit our career site: www.gotoworkhappy.com/benefits**Job Description:**The Director, Player Development (Asian & International) position is responsible for the direction and management of Player Development. Responsible for achieving revenue, income, market share, and guest service objectives in accordance with corporate policy and Gaming Commission Regulations. **ESSENTIAL FUNCTIONS:***(These functions are intended as a general illustration of the work performed in this job classification and are not all inclusive for this position)** Creates an atmosphere that induces guests to make Hard Rock Casino their choice for gaming entertainment; responsible for actively building and retaining guest relations and acts as a mentor to team members to provide superior guest service.* Hires, motivates, evaluates, and directs departmental managers and staff, ensuring team members receive the training, support, adequate guidance, and necessary resources to accomplish established objectives.* Establishes operating department standards, guidelines, and objectives. Maintains other administrative processes such as budget and staffing to ensure proper planning, efficient and effective operation of assigned areas.* Directs long and short-term planning for all functions of the marketing departments including analysis of product and market opportunities, program effectiveness, and development of strategies to ensure adequate level of guest satisfaction and achievement of established market share goals.* Drives revenues and increases patron loyalty by building strong professional relationships with known customers, while reactivating profitable dormant patrons with an emphasis on premium guests.* Approves, implements, and evaluates comp policies, campaigns, programs, entertainment activities and all other marketing expenditures to ensure program effectiveness; implements improvements based upon performance.* Coordinates database management functions including guest ratings and direct marketing activities to ensure the achievement of guest development goals.* Responsible for the development and execution of creative and promotional solutions in response to competitive issues and problems.* Monitors and evaluates department to ensure the proper planning of short and long-term strategies and achievement of established goals and objectives.* Reviews strengths and weaknesses of all department programs to effectively implement changes, improve operations and efficiently allocate resources.* Performs other duties as assigned and adheres to all Indiana Gaming Regulations. **EDUCATION AND /OR EXPERIENCE REQUIREMENTS:***(Related education and experience may be interchangeable on a year for year basis)*5 to 7 years in a similar position and a Bachelor’s in Business, Marketing or related field or an equivalent combination of education and/or work experience. Prior experience in the Gaming industry required.**ADDITIONAL REQUIREMENTS: (Licenses, Certifications, Testing, etc.):**Must obtain and maintain all licenses/certifications per Federal, State, and required Gaming Commission.* Must successfully pass background check.* Must successfully pass drug screening.* Prior experience opening new properties/outlets preferred.* Must be twenty-one (21) years of age.* Must be able to work holidays and weekends, as well as flexible shifts.**KNOWLEDGE OF:*** Understanding and experience in the regional gaming market.* Operations, services and activities of comprehensive marketing and database programs.* The Gaming industry, including principles and practices of a capital and operations budget.* Procedures, methods, and equipment including computers and applicable software applications such as word processing, email, spreadsheets, and databases to include excellent working knowledge of Microsoft Word, Excel, Outlook and PowerPoint.* Pertinent federal, state, and local laws, codes, and regulations.**ABILITY TO:*** Deliver a service level which creates an atmosphere that makes our guests want to return, giving each guest a positive, memorable entertainment experience.* Routinely go above and beyond in the accomplishment of position responsibilities to play a role in the achievement of organizational goals.* Present an image of excitement, enthusiasm, and outgoing personality, while being able to project a professional appearance.* Review portfolios as required.* Forecast changes in the economic climate and/or profits and react accordingly.* Communicate clearly and concisely, both orally and in writing.* Analyze marketing and promotions data.* Be a strategic, analytical, ethical, and effective motivator.* Participate in the development and administration of goals, objectives, and procedures.* Prepare clear and concise administrative and financial reports.* Interpret and explain policies and procedures.* Operate various types of office equipment.* Establish and maintain effective working relationships with those contacted during work.* Be flexible to work varying shifts and time schedules as needed.* This position spends time on the Casino floor and is subject to varying levels of crowds and noise, and the severity of which depends upon guest volume. The above information in this description has been designed to indicate the general nature and level of work performed by team members within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of team members assigned to this job.The Team Member understands that employment with the Company is at-will and that no express and/or implied contract of employment exists unless it is in writing and signed by the Department Head. The Team Member further understands that conditions may require the Company to modify this Job Description and that the Company reserves the right to exercise its discretion to make such changes.