Director of International Player Development

Rwnewyork; New York (NY); On-site; USD 120,000 - 200,000; Full time

Benefits offered by this job

Incentive program

Job summary

Resorts World New York seeks a Director of International Player Development to lead VIP relationship marketing and recruit high-worth players across markets. You will drive revenue through targeted outreach, promotions, and personalized service while ensuring compliance with policies and regulations.

The role requires a BA/BS in marketing and at least five years in player development at a major gaming operation, strong leadership, and a proven track record with premium players.

Qualifications

• Bachelor-level marketing or related field preferred.
• Five years as a player development professional in a large-scale gaming operation.

Responsibilities

• Market and recruit high-worth players to grow revenue.
• Maintain professional relationships with assigned players and partners.
• Oversee CRM programs, promotions, and guest experiences for VIPs.
• Collaborate with marketing, hotel, and operations to maximize guest satisfaction and profitability.

Skills

Relationship marketing

CRM experience

Networking

Team leadership

Customer service

Public speaking

Education

BA/BS in Marketing or related field

Tools

CRM software

Microsoft Excel

Player tracking systems

Job description

## Director of International Player DevelopmentApplylocations: Resorts World New Yorktime type: Full timeposted on: Posted Todayjob requisition id: JR-02740# **Job Responsibilities**The **Director of International Player Development (Property)** is responsible for effectively marketing, evaluating, recruiting, establishing and maintaining a professional relationship with assigned house players and developing new business. Knows and ensures adherence to department and company policies, procedures, internal controls and government regulations. This position is eligible for an incentive program determined by management. This position will be measured and evaluated based on the contribution of the financial growth, specifically revenue gained through relationship marketing of high worth players.**License Level:** This is a gaming level position. The position has access to player data, is involved in gaming related activities and has the ability to provide promotional incentives, free play and free bet and Nothing in this description shall be interpreted to give this position the ability to make discretionary decisions or develop and implement policies that will have long term impact on gaming operations.**Essential Duties / Core Competencies*** Ensures the highest level of Customer Service is given to guests at all times.* Sells and promotes property using pertinent and appropriate offers, property amenities, special events and promotions that drive property visits.* Increases player core revenue by personal networking and telemarketing.* Makes management level financial decisions and is responsible for customer profitability.* Clearly understands the 360-degree view of the player, and how specific player attributes and metrics can be strategically leveraged to drive incremental business while maintaining profitability.* Understands how promotional incentives can affect house advantage for both basic strategy players and skilled players alike.* Achieves personal and department goals as determined by management.* Regularly reviews activity reports sent from the property and financial statements to determine progress and status in attaining objectives and revises objectives and plans in accordance with current conditions.* Maintains a high profile at outside events, targeting potential high worth guests.* Resolves problems, questions, or concerns from high worth guests.* Work with internal departments to maximize guest satisfaction of high worth guests while meeting property goals.* Work with other marketing departments to ensure proper reinvestment in high worth guests, including comping and gifting to high worth players.* Ensure the safety, security, and confidentiality of high worth players as well as other guests and employees.* May represent the Company, including spokesperson at events or promotions, entertainment and Company sponsored events both on and off property.* Actively seeks new players through networking.* Actively increases the worth of their coded players.* Achieves all assigned CRM, Special Event and Hotel booking goals.* Must have a comprehensive understanding of player ratings systems and complimentary guidelines consistent with normal industry standards.* Must have a proven track record developing new premium players within a high-volume casino resort.* Must have an established player following.* Must have a comprehensive understanding of player tracking systems.* Must be fully conversant with complimentary guidelines consistent normal industry standards.* Must be able to perform each of the essential functions satisfactorily.* Must have proficient computer skills.* Attends all necessary meetings.* Performs other tasks as assigned.**Work/Educational Experience*** Must be at least 18 years old and have the ability to obtain the appropriate license pursuant to the applicable statute, rules and regulations.* BA/BS in marketing or a related field preferred.* Five (5) years' experience in a player development capacity in a large-scale gaming operation.**Essential Requirements**To perform this job successfully, an individual must be able to perform each job responsibility satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.*Physical and Mental Demands:*The physical demands described here are representative of those that must be met by the TeamMember to successfully perform the essential functions of this job.While performing the duties of this job, the Team Member is regularly required to talk or hear. The Team Member is also regularly required to stand, walk, sit, and use hands to finger, handle, or feel objects, tools or controls. The Team Member is occasionally required to reach with hands and arms, and to sit, climb or balance, and stoop, stretch, bend, kneel, crouch, or crawl.Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus. Essential responsibilities include moderate physical ability such as lift or maneuver at least fifteen (15) pounds, and prolonged sitting during the shift.*Language Skills:* Ability to read, analyze, and interpret documents, such as policy and procedure manuals and other related documents. Ability to respond to common inquiries from other Team Members or guests. Fluency in English and Mandarin/Cantonese, Korean or Vietnamese required. Ability to write detailed instructions and correspondence. Ability to effectively present information in one-on-one and small group situations.*Mathematical Skills & Reasoning Ability:* Ability to compute complex mathematical calculations. Ability to work with mathematical concepts such as probability and statistical inference. Ability to apply concepts such as fractions, percentages, ratios, and proportions to practical situations. Ability to decipher various reports and maintains reports upon request with strong decision-making and problem-solving skills. Ability to work well under pressure and deadlines.**Work Environment**The work environment characteristics described here are representative of those that exists while employees are performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.* The noise level in the work environment is typically moderate. When on the property or some back of house areas, the noise level increases to loud. Must be able to interact with internal and external guests in a professional manner.* Due to the unpredictable nature of the hospitality/entertainment industry, employees must be able to work varying schedules to reflect the business needs of the property.