Planning Specialist

Havas Media Network; New York (NY); On-site; USD 60,000 - 80,000; Full time

Job summary

Havas Media Network is seeking a Planning Specialist in North America to coordinate briefing processes and drive precise, data-informed media planning. You will work with internal teams, audience insights, and campaign reporting to ensure high-quality outputs and client-ready materials.

Ideal candidates have 1–3 years of experience, a proactive mindset, and a willingness to learn new tools through coaching and industry events.

Qualifications

• 1-3 years of experience in media planning or related field.
• Strong interest in learning and applying new tools and techniques.

Responsibilities

• Owns and manages briefing processes to internal teams with clarity and alignment.
• Gathers responses, coordinate with teams, and ensures high-quality content delivery.
• Develops audience insights, competitive intelligence, and reporting from campaigns.
• Analyzes campaigns, budgets, and performance to inform planning decisions.
• Supports senior planning staff and investment teams with timely updates for clients.

Job description

Havas Media Network’s mission is to create desire, convert demand and drive transformation, delivering growth today and tomorrow. Through our Converged.AI model, we combine human ingenuity with machine precision to accelerate client growth and keep brands relevant in a fast-changing world. We are part of Havas, one of the world's largest communications groups with +23,000 people working across media, creative, production and technology.

Havas Media Network creates personalized and seamlessly connected customer journeys through future-forward capabilities in activation (Havas Play), commerce & performance (Havas Market) and data & tech (CSA).

Planning is at the heart of the agency, and the department is committed to helping brands engage audiences in the most effective and culturally relevant ways—making a real impact in the world.

The Planning Specialist is a highly skilled expert in channel knowledge and technical media planning. This role is essential to the seamless execution of tactical campaigns, ensuring precision, efficiency, and collaboration with creative agencies.

As a key point of coordination, the Planning Specialist owns the briefing process into internal teams, gathers responses, and ensures high-quality content delivery. They proactively engage in audience insights, competitive intelligence, and agency events, demonstrating curiosity and initiative.

A DAY IN THE LIFE MIGHT LOOK LIKE:

Driving Excellent Work

• Owns and maintains flow charts & schematics for all campaigns, ensuring and clarity.
• Manages campaign budgeting, collaborating closely with Business Analysts to ensure accurate actualization and billing.
• Supports the Planning Manager by coordinating internal team responses to briefs, ensuring alignment and precision.
• Gathers and compiles reports & post-campaign analysis, ensuring actionable insights.
• Develops a deep understanding of audiences, analyzing audience data to inform strategies.
• Masters NMI to generate various outputs and scenarios, providing valuable planning insights.
• Embraces light audience work with the insight specialists.
• Supports the insight teams in competitive data and insight creation.
• Works alongside the investment team to bring in the latest media opportunities.
• Keeps the Account Manager updated with timely and relevant client information.
• Shares proactive competitor & category updates with clients to provide strategic market.

How you will work

• Embraces learning on the job, through coaching and feedback
• Attends agency and media owner events, staying connected to industry innovations.
• Actively engages in relevant agency training, continuously building expertise.
• Shows initiative, interest and proactiveness on the job.

CORE COMPETENCIES:

• Focus on tool, tech and learning

WHO YOU ARE:

• You will have 1-3 years of experience
• You will have a positive attitude and will be willing to learn fast

ABOUT HAVAS MEDIA NETWORK NORTH AMERICA:

At the Havas Media Network, North America, we lead the way in media planning, using Converged, our proprietary data platform, to integrate consumer insights, media intelligence, and performance analytics for smarter, high-impact campaigns, all powered by AI.

We are part of Havas, one of the world's largest communications groups with nearly 23,000 people working across media, creative, production and technology. Havas Media Network creates personalized and seamlessly-connected customer journeys through future-forward capabilities in activation (Havas Play), commerce & performance (Havas Market) and data & tech (CSA). Our agencies are home to more than 10,000 media specialists across +140 countries, with 73 Villages that bring together talented people across all disciplines to work side-by-side to serve our clients. Clients include Auchan, BBC, Canal+, Carglass, Credit Agricole, Decathlon, Dolce & Gabbana, EDF, Emirates, Fidelity Investments, Claro, Hyundai, JDE Peet's, Kia, Leroy Merlin, Lidl, LVMH, PNC Bank, Puma, Reckitt, Red Bull, Shell, Telefonica and YUM Brands among many others. For more information, visit the website or follow Havas Media Network on LinkedIn @Havas Media Network or Instagram @havas_media_network.

Offers related to employment at Havas will come from an Havasmedia.com email address. We will never ask for payment as part of the interview or onboarding process.