Physician Liaison - Outpatient Imaging

Outpatient Imaging Affiliates; Louisville (KY); On-site; USD 50,000 - 90,000; Full time

Job summary

An established industry player in healthcare is seeking a dynamic Physician Liaison to foster strong relationships with physicians and promote imaging services. This role is pivotal in driving engagement and referral growth through strategic outreach and data analysis. The ideal candidate will possess a Bachelor's degree and have a minimum of two years of experience in the healthcare sector. With a focus on results, you will manage a local territory, conduct face-to-face visits, and utilize your sales skills to enhance market share. If you are goal-oriented and passionate about making a difference in healthcare, this opportunity is perfect for you.

Benefits

Competitive salary

Health benefits

Career advancement opportunities

Flexible work hours

Qualifications

• Bachelor's degree required; 2+ years in healthcare preferred.
• Experience with Salesforce or similar CRM software is a plus.

Responsibilities

• Build relationships with physicians and promote imaging services.
• Analyze market data to inform growth plans and strategies.
• Conduct regular visits to strengthen relationships and assess needs.

Skills

Interpersonal Skills

Time Management

Organizational Skills

Sales Skills

Analytical Skills

Goal-Oriented

Education

Bachelor’s degree in business, marketing, or health-related field

Tools

Salesforce

Microsoft Office (Word, Excel, PowerPoint)

Job description

Description

The Physician Liaison is responsible for building relationships with physicians, promoting the imaging center(s) and radiology services, conducting sales activities, providing training, and facilitating communication between the center and referring physicians daily. This position requires travel between referral source and clinic on a routine and ongoing basis and may include some after-hours and/or weekend work.

ESSENTIAL JOB FUNCTIONS:

• Build and maintain strategic relationships with physicians, office staff, and internal teams to drive engagement and referral growth.
• Analyze market data and trends to inform strategic growth plans and service line initiatives.
• Consistently meet or exceed performance targets, leveraging data to develop actionable business strategies.
• Conduct regular face-to-face visits with physician offices and healthcare facilities to strengthen relationships, assess needs, and promote services.
• Effectively manage a target list, ensuring optimal outreach frequency and consistent referral volume growth.
• Communicate key service line messages aligned with marketing strategies to increase provider awareness.
• Prospect for new business opportunities, utilizing relationship-building and closing skills to expand market share.
• Monitor competitive activity and adapt strategies to address changes in the market.
• Ensure accurate and timely CRM entries to document outreach activities, key contacts, and results.
• Coordinate logistics for meetings, in-services, and events, supporting physician engagement and business development efforts.
• Maintain reliable attendance and participate in team meetings, training sessions, and organizational initiatives.
• Collaborate as a proactive team member, contributing to collective success and addressing challenges as needed.

REQUIRED EDUCATION & EXPERIENCE:

• Bachelor’s degree in business, marketing, or health-related field required.
• Minimum of two (2) years’ experience, preferably in the healthcare industry.
• Experience with Salesforce or other CRM software preferred.
• Knowledge of the healthcare industry and current economic trends and challenges for healthcare systems.
• Must possess and maintain a current, valid Driver License, proof of current vehicle insurance, and reliable transportation for work.

REQUIRED KNOWLEDGE, SKILLS & ABILITIES:

• Ability to work independently and manage a local geographic territory, inclusive of 250+/- provider accounts.
• Must be coachable and be accountable to a professional development plan developed and supported in collaboration with your manager.
• Demonstrates strong interpersonal skills to influence and build sustainable, effective relationships.
• Remains open to ideas and feedback and supports others.
• Must have strong time management and organizational skills, and the ability to multitask.
• Must be goal-oriented, with the ability to prioritize and meet deadlines in a fast-paced environment.
• Ability to lead planning and execution of provider account lunches & educational meetings.
• Knowledge of computer applications, including information and billing systems, keyboard input, digital archiving, and retrieving of data.
• Knowledge of Microsoft Office, including Word, Excel, and PowerPoint.

TRAVEL REQUIREMENT:

• Position requires frequent travel, up to 90% in and around assigned territory on a regular basis.
• Some additional travel required for annual and/or semi-annual meetings is required.

CAREER LADDER: We believe in advancement, upward mobility, and growth opportunities for our team members! This career ladder shows your point of entry into our team, as well as the growth and promotional opportunities available to you within our sales department: Physician Liaison - Sr. Physician Liaison - Sales & Marketing Manager - Regional Sales Manager - Area Director of Sales

Heartland Imaging offers a full range of diagnostic and screening radiology services. Our primary mission is to offer affordable medical imaging without compromising expertise or a compassionate experience.

To learn more, visit us at www.heartlandimagingcenters.com.

Our outpatient imaging center offers competitive salary and benefits. Pre-employment drug screen and background check are required. If qualified, please apply today for immediate consideration.

Equal Opportunity Employer

#INDCORP