Physician Liaison

The Cancer & Hematology Centers; Big Rapids (MI); On-site; USD 65,000 - 90,000; Full time

Job summary

The Cancer & Hematology Centers is seeking a Physician Liaison to support territory-specific outreach to healthcare providers, education, and patient access initiatives. This role emphasizes data-informed outreach, collaboration with oncology and non-oncology infusion teams, and alignment with regulatory standards.

You will build relationships with referring providers, document activities in Salesforce, analyze referral patterns, and support educational events while traveling locally up to 80%

Qualifications

• Excellent verbal and written communication.
• Proficient with CRM and market analytics reporting, preferably Salesforce.
• Ability to pull general analytical territory reports using reporting tools.
• Strong knowledge of Oncology and Non-Oncology Infusion Treatments is a plus.

Responsibilities

• Build and maintain positive relationships with referring providers and staff to support coordinated patient care.
• Conduct outreach via peer-to-peer visits, email, and calls per policies.
• Use Salesforce and OneAnalytics to assess referral patterns and support planning.
• Document outreach activities in Salesforce for transparency and performance tracking.
• Analyze key metrics and variance in regular performance reviews to drive improvements.
• Identify operational barriers to referral workflows and collaborate on solutions.

Skills

Communication

Salesforce

Analytics

Territory management

Oncology knowledge

Education

Bachelor’s degree in healthcare or related field

Alternative pathway: 4+ years experience without a degree

Tools

Salesforce

OneAnalytics

Job description

Our Mission: At The Cancer & Hematology Centers we are dedicated to help, healing and hope for cancer patients and their families.

We provide our patients with advanced treatments, innovative research and, above all else, compassionate care. Our patients receive the most comprehensive, contemporary cancer care balanced with the compassion of a dedicated nursing and support staff. Treating cancer requires a team of committed and caring health care professionals working together to understand and address your needs. In addition to caring physicians, we have a full range of support staff available to assist you and your family, such as oncology-certified nurses, social workers, experienced lab and pharmacy personnel and a psychologist. Our focus is not just on healing but also on helping and offering hope. We know that being diagnosed with cancer is a life-changing event, and it takes a lot of adjustment to accept the emotional and physical realities of this disease. Our staff understands what you’re going through and can offer compassion and resources to help. To us, it’s important that healing isn't just centered on your disease site. Our cutting-edge cancer care is available close to home. Our medical staff have close ties to prominent hospitals and ongoing cancer research, and we bring those breakthrough advances to our regional centers to progress the level of care that is offered right here at home.

Why Join Us? We are looking for talented and high-motivated individuals who demonstrate a natural desire to support the meaningful work of community oncologists and the patients we serve.

Job Description

Position Summary

The Physician Liaison is responsible for supporting the development and execution of a territory-specific strategy to enhance communication and engagement with healthcare providers. This role focuses on data-informed outreach efforts, provider education, and collaboration to facilitate appropriate patient access to care. The Liaison will work to strengthen existing relationships and identify opportunities for collaboration, in alignment with organizational goals and within regulatory and ethical standards.

Responsibilities

• Build and maintain positive, professional relationships with referring providers and their staff to support coordinated patient care.
• Conduct regular, appropriate outreach through peer-to-peer interactions, scheduled visits, follow-ups, email communication, and phone calls, in accordance with applicable policies and procedures.
• Utilize tools such as Salesforce and OneAnalytics to assess referral patterns, monitor patient volumes, and support strategic planning within the assigned territory.
• Accurately and promptly document outreach activities in Salesforce to support transparency and performance tracking.
• Participate in regular performance reviews, including analysis of key metrics and variance reporting, to support continuous improvement.
• Identify and communicate potential operational barriers or process issues that may impact referral workflows, and collaborate on solutions as appropriate.
• Serve as a liaison between referring providers and internal teams, ensuring clarity of communication and continuity of care coordination.
• Support the organization of educational events or community-based programs involving clinical staff, in accordance with compliance standards and company policy.
• Collect and communicate relevant market insights, such as emerging trends or potential gaps in care access, with appropriate internal stakeholders.
• Collaborate closely with leadership, including the OneOncology team, to ensure alignment with strategic goals and initiatives.
• Participate in assigned special projects or organizational initiatives as needed.
• Perform additional responsibilities as assigned, consistent with the scope of the role and organizational needs.

Key Competencies

• Excellent verbal and written communication skills.
• Proficient with CRM and market analytics reporting, preferably Salesforce
• Ability to pull general analytical territory reports associated with the appropriate reporting tools and job functions.
• Strong knowledge of both Oncology and Non-Oncology Infusion Treatments a plus.
• Ability to work cooperatively.
• Initiative-taking, solution-oriented, and empathic to our patient population.
• Experience with marketing and communications.
• Strong computer skills; in Excel, Word, and PowerPoint
• Comfortable traveling locally 80% of the work week.
• Easily adjust to change.

Qualifications

• Bachelor’s Degree and 3-5 years of relevant experience within Oncology or the healthcare industry.
• May consider without bachelor’s degree with additional relevant experience of 4+ years (equaling 8 years of experience).

This job description does not contain a full listing of activities, duties or responsibilities required of this role. Duties, responsibilities and activities may change, or new ones may be assigned at any time with or without notice.