Manager, Commerce (Paid Search)

Omnicom Media; Wisconsin; On-site; USD 50,000 - 95,000; Full time

Job summary

Omnicom Media seeks a senior Retail Paid Search Lead to plan, create, optimize and measure retailer paid search activation activities for clients across eRetailer sites and networks. You will work with internal and client teams to deliver connected commerce capabilities and manage campaigns to meet diverse performance goals.

Qualifications include 3–5 years in retail paid search on Amazon Sponsored Ads and other platforms, strong budgeting skills, and the ability to guide junior staff.

Qualifications

• 3–5 years in retail paid search on Amazon Sponsored Ads and other platforms.
• Ability to set up and run campaigns with minimal supervision.
• Experience planning and managing enterprise-level client engagements and budgets.
• Proven track record of client retention and growth.
• Ability to present findings and performance narratives clearly.
• Willingness to lead a team in near future.

Responsibilities

• Plan, create, optimize, and measure retailer paid search activation activities for clients on eRetailer sites and networks.
• Partner with internal and client teams to provide connected commerce capabilities.
• Manage campaigns to meet and exceed performance goals and budgets.
• Ensure client budgets are paced and not exceeded.
• Contribute to development of retailer paid search services and growth of the practice.
• Mentor junior staff and support cross-team training.

Skills

Retail paid search

Amazon Sponsored Ads

Campaign planning

Budget management

Client communications

Leadership potential

Tools

Pacvue

Skai

Helium10

MerchantWords

Jungle Scout

Analytic Index

Job description

Job Description

Plan, create, optimize, and measure retailer paid search activation activities for clients on eRetailer sites and other platforms.

Agency: Omnicom Media

Job Function: Media

Job Subfunction: Performance Media

Responsibilities

• Plan, create, optimize, and measure retailer paid search activation activities for clients on eRetailer sites and networks including Amazon, Walmart, Instacart, Kroger, Criteo, CitrusAds, and others.
• Partner with internal and client teams to provide best‑in‑class connected commerce capabilities (retail media, shopper marketing, operations, content, analytics, etc.).
• Manage campaigns to meet and exceed a wide range of specified performance goals such as advertising efficiency, profitability, growth, new product launches, and more.
• Ensure client budgets are properly paced, met, and not exceeded.
• Remain at the forefront of the retail media industry, helping to define best practices, identify new opportunities, and actively contribute to the body of knowledge and expertise across the company.
• Help guide development of retailer paid search services and drive growth of this practice, partnering with business development and account teams to pitch and win new business.
• Support various teams with proactive thought leadership and content to help internal training and capability development.
• Manage and mentor several junior staff members.

Qualifications

• At least 3‑5 years of retail paid search experience in Amazon Sponsored Ads and other retail search platforms.
• Demonstrable expertise across all aspects of retailer paid search with the ability to set up and run campaigns with little supervision.
• Skilled at planning and managing enterprise‑level client engagements and budgets.
• Experience with tech providers such as Pacvue, Skai, Helium10, MerchantWords, Jungle Scout, or Analytic Index.
• Proven track record of flawless execution, driving growth, client retention, and exceeding stakeholder expectations.
• Ability to engage with clients in campaign strategy setting discussions, weekly performance calls, and campaign reviews.
• Clear and concise communicator capable of presenting compelling performance narratives across a wide set of data.
• Deep understanding of retail readiness and additional paid and organic drivers of success (operations, promotions, content, programmatic, off‑platform media, etc.).
• Ability to write a campaign strategy document and a campaign review document.
• Ideal candidate can operate at a high level as an individual contributor and is ready to lead a team in the near future.
• Able to work in an agile environment and comfortable dealing with ambiguity.
• Team player, curious, ambitious.
• Must maintain extreme confidentiality regarding all sensitive information.

Bonus Experience (Nice to Have)

• Working knowledge of programmatic retail media (Amazon DSP, Walmart DSP, Kroger/KPM PMP, Target/Roundel, TTD, etc.) and ability to communicate the value of a full‑funnel media approach to clients.
• Hands‑on experience with planning, creating, managing, and measuring programmatic retail media campaigns.
• Understanding of how to plan and measure off‑platform media activations driving to eRetailer sites.
• Experience with planning and executing shopper marketing programs or coordinating with shopper marketing teams.
• Working or advanced knowledge of Amazon Marketing Cloud and other data clean rooms.

Salary: New York: $50,000.00 - $95,000.00

Equal Employment Opportunity Statement

It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.