Performance Marketing Content Writer

Tried and True Media; United States; Remote; USD 90,000 - 130,000; Full time

Job summary

Tried and True Media is seeking a content-focused marketer to own the agency's end-to-end content engine. You will drive newsletters, social media, gated content, lead magnets, and auto-responder series that fuel the sales pipeline.

You will collaborate with the Director of Creative Operations and cross-functional teams, owning strategy, execution, and measurement across campaigns, with a strong emphasis on data-driven decisions and AI-enabled workflows.

Qualifications

• 3+ years marketing experience, ideally agency or DTC
• Professional written English fluency — you'll write content across the website, newsletter, social media, gated content, and ad creative
• Spoken English clarity sufficient for sync and async work with a US-based team
• Performance marketing literacy — you understand conversion rates, CAC, LTV, MQL/SQL, and the marketing-to-sales funnel without needing to be taught
• AI fluency in content workflow — ChatGPT or Claude is part of your daily process, not an experiment
• Demonstrated project ownership from strategy through execution and measurement
• Project management discipline — you keep multiple workstreams on schedule without hand-holding

Responsibilities

• Lead generation content ownership for newsletters, social media, gated content, lead magnets, and case-study decks
• CRM and automation responsibilities including welcome series, segmentation, tagging, and opt-in flows
• Strategy and operations tasks such as quarterly planning, on-time project delivery, and synthesizing wins into sales-ready collateral

Skills

Marketing experience

Written English

Spoken English

Performance marketing literacy

AI fluency in content workflow

Project ownership

Project management discipline

Agency or DTC experience

Tools

GoHighLevel

HubSpot

Salesforce

Job description

Tried and True Media is seeking a content-focused marketer to own the agency's end-to-end content engine. You will drive newsletters, social media, gated content, lead magnets, and auto-responder series that fuel the sales pipeline.

You will collaborate with the Director of Creative Operations and cross-functional teams, owning strategy, execution, and measurement across campaigns, with a strong emphasis on data-driven decisions and AI-enabled workflows.